Note: The job is a remote job and is open to candidates in USA. Visible Logic, Inc. is an award-winning branding and marketing agency that primarily helps B2B organizations clarify and communicate their message. The part-time contractor will develop and implement LinkedIn marketing campaigns for the firm and its clients, including organic content, paid advertising, audience building, retargeting, and lead generation. The role will also track campaign performance, coordinate with the creative team, and present work to team members and clients.
Responsibilities
- Developing content calendars and campaigns
- Managing paid LinkedIn ad campaigns
- Making recommendations on how/when to post to individual profiles and company pages and suggesting the best formats (carousel, video, text, etc.)
- Building audiences, including creating matched audiences or look a like audiences, re-targeting to website visitors or people who have see our organic content
- Creating a comprehensive LinkedIn strategy to use posting, ads, LinkedIn newsletter, and sales navigator as well as external assets such as CRM contacts, blog, website, etc
- Use a project management tool (ClickUp) to receive instructions and details and track tasks
- Organize your files using Dropbox and Google files
- Participate in meetings with team members and/or clients via Zoom
- Track your time accurately
- Present your work persuasively both verbally and in writing
Skills
- • Demonstrated experience with LinkedIn profile management, company pages, and engagement tactics (posts, comments, groups, and messaging)
- • Skills in social media content planning, copywriting, and basic visual content creation tailored to professional audiences
- • Ability to use analytics tools to track LinkedIn performance, interpret data, and adjust campaigns for better reach and conversions
- • Familiarity with marketing to B2B and technology-focused companies
- • Strong written communication skills, attention to detail, and the ability to maintain brand voice across multiple accounts
- • Comfortable working independently in a remote environment, managing deadlines, and coordinating with a distributed team
- The ideal candidate has proven experience developing and implementing integrated LinkedIn engagement and retargeting strategy that uses organic content, paid campaigns, with other networking and lead generation strategies
- The ideal candidate will have experience and proven results with comprehensive LinkedIn marketing
Benefits
- Part-time, independent contractor position with potential for growth, especially for a candidate who is driven to expand their capabilities or pitch work to clients.
- Remote-first business.
- Exact schedule will be mutually determined.
- A fast-paced and supportive work environment.
- Support from a strong creative team who can write, create graphics and video content to successfully implement marketing plans.
Company Overview