Note: The job is a remote job and is open to candidates in USA. Lumen provides secure, high-performance connectivity across cloud, edge, and AI workloads for enterprises, governments, and communities. The Lead Marketing Technology Manager will administer, optimize, and evolve the marketing automation ecosystem, leading campaign technology operations, integrations, data quality, process standardization, and adoption of new technologies.
Responsibilities
- Administer and optimize Marketo and related marketing technologies to support reliable, scalable campaign execution
- Own the maintenance, monitoring, and optimization of integrations between Marketo and connected systems including Salesforce, Demandbase, Conversica, Knak, NeverBounce, ZoomInfo, OneTrust and future marketing technologies along with the strategy for how to best utilize these systems
- Lead onboarding of new technologies and integrations, including strategy, security reviews, configuration, testing, deployment, documentation and ongoing support
- Increase efficiency through project management enhancements and change management processes
- Drive improvements in data quality, compliance, segmentation and customer experience across the marketing technology stack
- Perform QA of Marketo campaigns prior to deployment. Support standardization efforts that improve consistency, scalability and campaign performance
- Own the documentation that support knowledge sharing, operational consistency and stakeholder communication
Skills
- Marketo Certified Expert (MCE) certification
- 5–10 years of experience administering and optimizing Marketo in enterprise environments
- Experience supporting large-scale marketing automation programs and campaign operations
- Strong experience with Salesforce integrations and complex marketing technology ecosystems
- Experience managing integrations across multiple marketing technologies and supporting data-driven marketing operations
- Experience developing documentation, process maps, operational procedures, and training materials
- Strong communication skills with the ability to present technical concepts to nontechnical stakeholders
- Experience with multiple marketing automation platforms, including HubSpot, Eloqua, or Salesforce Marketing Cloud
- Experience supporting enterprise MarTech ecosystems including Salesforce, Demandbase, Conversica, ZoomInfo, OneTrust, NeverBounce, webinar platforms, and event technologies
- Familiarity with Workfront or similar project management platforms
Benefits
- Fully remote position open to candidates based anywhere in the U.S.
- A comprehensive package featuring a broad range of Health benefits
- A comprehensive package featuring a broad range of Life benefits
- A comprehensive package featuring a broad range of Voluntary Lifestyle benefits
- Other perks that enhance your physical, mental, emotional and financial wellbeing
- Bonus structure, including short-term incentives, long-term incentives and/or sales compensation
Company Overview