Note: The job is a remote job and is open to candidates in USA. Fujifilm Group is a global leader in biomanufacturing, focused on delivering life-changing therapies. The Lead, External Content and Digital Influence will enhance the company's media presence and executive visibility through strategic communications and storytelling initiatives.
Responsibilities
- Support and help drive proactive media relations activities across trade, business, regional, and mainstream media
- Help develop external narratives, media pitches, press releases, media materials, and briefing documents
- Support preparation of senior leaders for media interviews, presentations and external engagements
- Monitor media trends, emerging issues, industry developments, and competitor positioning to help inform communications strategies and opportunities
- Conduct crisis/issues media monitoring and communications activities, as needed
- Coordinate closely with external agencies, media partners, and internal stakeholders across the organization
- Drive global social content strategy across LinkedIn, YouTube, and emerging platforms
- Develop engaging and differentiated content that strengthens thought leadership, recruitment, reputation, and brand visibility
- Partner with senior leaders and subject matter experts to support executive positioning and leadership visibility initiatives
- Help create scalable social media toolkits, guidance, and enablement materials for leaders and employees
- Support social listening, community management, trend analysis, competitive benchmarking, and performance reporting to continuously optimize impact
- Help manage paid and organic social campaigns aligned with strategic brand and business priorities
- Support employee advocacy initiatives and help activate employees as authentic brand ambassadors
- Create compelling multi-format content including social posts, leadership communications, videos, campaigns, media materials, and storytelling assets
- Partner closely with internal communications, site communications, HR, commercial teams, and subject matter experts to ensure strong alignment and amplification across channels and audiences
- Use AI tools and emerging technologies to help modernize workflows, content creation, analytics, and effective communications
- Track and analyze channel performance, media coverage, audience engagement, and campaign effectiveness to help optimize communications activities
Skills
- 5 years+ of experience in external communications, content creation in a global organization
- Strong understanding of media relations, corporate storytelling, executive communications, and social media strategy
- Experience supporting executive visibility and thought leadership initiatives
- Deep familiarity with digital and social media platforms, including analytics and content optimization
- Hands-on content creator mindset — comfortable writing, editing, publishing, and managing content directly across multiple formats and channels
- Experience with social media management tools, analytics platforms, media monitoring tools, and creative/content platforms such as Canva or Adobe Creative Suite
- Interest in AI tools and digital innovation within communications and content development
- Have a curious, experimental, and data-driven mindset
- Strong stakeholder management and collaboration skills with the ability to work effectively across teams, cultures, and functions
- Ability to manage multiple priorities and thrive in a fast-paced, highly collaborative global environment
- Experience in Life Sciences, Pharma, Biotech, Healthcare, or other regulated industries is highly valued
Company Overview