Note: The job is a remote job and is open to candidates in USA. Tellos is rebuilding how autism care is delivered by helping BCBAs run independent practices and helping families access care faster. The Growth Marketer will own end-to-end client acquisition, build scalable acquisition systems, optimize funnel performance, and coordinate with operations to turn demand into scheduled therapy.
Responsibilities
- In your first 30–60 days, your focus will be to identify and validate 1–2 repeatable acquisition channels (e.g., high-intent search, local SEO, referral loops) and demonstrate early signal
- You own the full funnel: Awareness → intent → intake → scheduled assessment. Where families drop off, hesitate, or disappear — you identify and fix
- You will design and run acquisition loops across: • Local SEO (city/state pages) • Paid acquisition (Google, Meta, etc.) • Referral channels (schools, providers, communities) • Conversion surfaces (landing pages, forms, messaging)
- If families aren’t converting, you don’t assume — you test, iterate, and fix
- You will personally launch, test, and iterate — not manage agencies or delegate execution
- Identify highest intent channels
- Build repeatable acquisition loops
- Reduce cost per qualified intake
- Improve conversion from inquiry → therapy start
- You will define and drive the metrics that matter: • Cost per qualified lead • Lead → intake conversion • Intake → therapy start conversion • Time from inquiry to first session • Channel-level ROI
- You won’t just report numbers. You will explain what’s working, what’s not, and what we do next
- You will work closely with ops to ensure: • Leads are high quality • Intake flow is frictionless • Messaging matches reality • Demand doesn’t outpace supply in a way that breaks experience
- Launch fast, iterate faster
- Run experiments weekly
- Kill what doesn’t work
- Double down on what does
Skills
- • Have hands-on experience driving growth in consumer digital healthcare (required)
- • Are a builder and operator, not a manager
- • Have run and owned acquisition channels end-to-end
- • Think in funnels, not campaigns
- • Move fast and learn through execution
- • Care about outcomes, not activity
- Experience in marketplaces or local services is a strong plus
Benefits
- Remote work arrangement
Company Overview