Note: The job is a remote job and is open to candidates in USA. Liquibase is the leader in Database Change Governance, trusted by many of the world’s largest enterprises. They are seeking a Field Marketing Manager to build and scale targeted marketing programs that create pipeline and deepen customer relationships.
Responsibilities
- Build and execute field marketing programs across North America, including executive dinners, roundtables, regional events, customer meetups, webinars, workshops, roadshows, and virtual experiences
- Develop account-based marketing programs aligned to strategic enterprise accounts, expansion opportunities, and priority territories
- Partner with Sales to identify target accounts, build invite lists, and create programs that accelerate active opportunities
- Work closely with Customer Success to develop customer marketing events that drive expansion, advocacy, and executive engagement
- Plan and execute partner marketing activities with cloud providers, technology partners, GSIs, and regional partners
- Develop integrated campaigns around every field program, including pre-event outreach, digital promotion, follow-up, and nurture
- Own the regional field marketing calendar and align programs with product launches, sales priorities, and partner initiatives
- Measure pipeline sourced, pipeline influenced, opportunity acceleration, customer engagement, and overall program ROI
- Manage event vendors, sponsorships, budgets, logistics, and execution from concept through follow-up
- Build repeatable playbooks that scale successful field programs across regions and audiences
Skills
- 5+ years of B2B SaaS field marketing, ABM, or event marketing experience
- Proven experience generating measurable pipeline through field programs
- Experience partnering closely with enterprise sales teams
- Experience building account-based marketing campaigns
- Experience planning executive-level customer events
- Experience working with technology partners or channel organizations
- Strong project management and organizational skills
- Experience measuring attribution, pipeline influence, and program ROI
- Excellent written and verbal communication skills
- Comfortable operating in a lean, high-growth environment
- Experience marketing to developers, platform engineering, DevOps, data engineering, or security audiences
- Experience with HubSpot, Zoom, or similar event platforms
- Experience supporting customer marketing and expansion programs
- Experience working with partners
- Experience using AI tools to improve campaign execution
Benefits
- Remote First culture, potential for company-wide in-person gatherings
- Home office allowance for remote workers
- Meaningful equity
- Comprehensive health, vision, and dental benefits - country dependent
- Generous paid time off and paid holidays
- 401k match program (US only)
- No punks, no jerks culture
- Growth opportunities and ability to move up within the company
- Providing the opportunity to work with new technologies and learn from experienced professionals
Company Overview