Note: The job is a remote job and is open to candidates in USA. American Express is seeking a Director of Product Management to lead its enterprise Customer Data Platform (CDP) capabilities within its marketing technology organization. The role owns the CDP product vision, strategy, and roadmap, driving modernization, audience management, targeting, activation, platform adoption, and measurable business outcomes across global markets.
Responsibilities
- Define and lead the product vision, strategy, and multi-year roadmap for American Express’ enterprise Customer Data Platform (CDP) and associated customer data capabilities powered by Adobe Experience Platform (AEP)
- Lead the evolution of enterprise capabilities across customer profile, identity, marketing data, audience management, segmentation, targeting, eligibility, and activation, enabling personalized marketing experiences at scale
- Drive the modernization of legacy marketing data and targeting capabilities onto a scalable, reusable, and globally available CDP ecosystem, balancing transformation objectives with ongoing business needs
- Establish a platform product strategy that enables businesses and marketers to discover, understand, build, and activate audiences efficiently while improving speed-to-market and reducing operational complexity
- Partner with Marketing, Product, Engineering, Architecture, Analytics, and Operations leaders to translate enterprise priorities into platform capabilities, investment strategies, and measurable business outcomes
- Serve as a senior Product leader for Adobe Experience Platform and Real-Time CDP, continuously assessing Adobe capabilities and the broader MarTech ecosystem
- Define product strategies for customer identity, data ingestion, profile management, audience creation, eligibility, activation, and marketing data products, ensuring capabilities are reusable across markets, channels, and business units
- Drive adoption and migration strategies that enable business teams to transition from legacy capabilities to the future-state MarTech ecosystem while minimizing customer and business disruption
- Define and monitor product KPIs across adoption, audience creation velocity, data quality, platform reliability, reuse, operational efficiency, and business outcomes
- Champion customer-centric product management practices, experimentation, and continuous improvement across the CDP product portfolio
- Lead, coach, and develop Product Managers while establishing strong product management practices and accountability across the organization
Skills
- * Bachelor's degree in Business, Computer Science, Engineering, Information Systems, or a related field; equivalent professional experience will also be considered
- * 6+ years of Product Management or related digital product experience, with demonstrated leadership of complex enterprise platforms or products
- * Demonstrated experience defining and executing multi-year product strategies and roadmaps for large-scale digital, data, marketing technology, or customer engagement platforms
- * Strong understanding of Customer Data Platforms (CDPs) and related capabilities, including customer profiles, identity resolution, segmentation, audience management, targeting, eligibility, and activation
- * Experience leading large-scale technology modernization or platform transformation, including migration from legacy capabilities to modern platforms
- * Proven ability to translate business strategies and customer needs into platform capabilities, investment priorities, and measurable outcomes
- * Demonstrated experience leading products that depend on complex data ecosystems, integrations, APIs, and enterprise technology architectures
- * Strong understanding of modern Product Management practices, including discovery, prioritization, roadmap development, outcome measurement, and Agile delivery
- * Proven ability to lead through ambiguity and navigate complex dependencies across Product, Engineering, Data, Architecture, Marketing, Operations, and other enterprise functions
- * Exceptional executive communication and stakeholder management skills, with demonstrated ability to influence senior leaders without direct authority
- * Demonstrated experience leading and developing Product Managers and/or cross-functional product teams
- Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions
- * Experience with Adobe Experience Platform (AEP), Adobe Real-Time CDP, or comparable enterprise Customer Data Platforms
- * Deep knowledge of customer identity, audience segmentation, targeting, eligibility, personalization, decisioning, and real-time customer profile capabilities
- * Experience building or managing marketing data products, or self-service audience/data capabilities
- * Experience with real-time and event-driven architectures, including streaming customer data and real-time audience activation
- * Experience operating shared enterprise platforms across multiple businesses, channels, and global markets
- * Familiarity with modern cloud data architectures, APIs, data pipelines, data quality, metadata management, and data governance
- * Experience establishing platform governance and operating models for capabilities shared across multiple business units
Benefits
- Bonus incentives
- Equity (if applicable)
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
Company Overview