[Remote] Digital Specialist, Content & Category

Note: The job is a remote job and is open to candidates in USA. Designer Brands is hiring a Digital Specialist, Content & Category to help create engaging digital shopping experiences across its digital channels. The role executes on-site content, personalization, and merchandising strategies in collaboration with category and content teams.

Responsibilities

• Execute on-site content experience initiatives by establishing organizational processes and managing content briefing, development, and production
• Implement content strategies through curated storytelling in partnership with Category Leads, Specialists, and the Content Production team
• Drive personalization and customer segmentation strategies in collaboration with Category Leads and Specialists to enhance customer engagement and conversion
• Partner with Category Leads and Specialists to execute merchandising tactics that support category, brand, and business objectives
• Support site strategies with additional banners including on-site merchandising and content production

Skills

• Bachelor's degree in marketing, Business Administration, or a related field
• 2-4 years of experience in e-commerce, digital merchandising, or a related field, with demonstrated leadership or mentorship experience
• In-depth knowledge of digital merchandising strategies
• Proficient in MS Office Suite (Word, Excel, PowerPoint, Outlook)
• Ability to collaborate across teams
• Proficiency in e-commerce merchandising platforms which include browse and search, PIM tools, CMS tools, and SEO optimization
• Analytical skills with the ability to interpret complex data and translate insights into strategic actions
• Excellent written and verbal communication skills
• Demonstrates initiative and the ability to manage multiple priorities in a fast-paced environment
• Exceptional organizational skills with keen attention to detail
• Proven ability to develop and implement standards, processes, and best practices
• Experience with advanced e-commerce platforms, CMS tools, and Adobe
• In-depth knowledge of SEO principles

Benefits

• Free virtual health care
• Robust family/fertility benefits
• 401(k) with match
• Hybrid and remote work opportunities
• Training programs
• Professional development
• Education assistance
• 30% off at DSW and DSW.com, plus discounts across the family of brands

Company Overview

Designer Brands is a retail company that designs and produces a variety of footwear and accessories. It was founded in 1991, and is headquartered in Columbus, Ohio, USA, with a workforce of 10001+ employees. Its website is https://designerbrands.com/.

Company H1B Sponsorship

Designer Brands has a track record of offering H1B sponsorships, with 6 in 2026, 10 in 2025, 13 in 2024, 4 in 2023, 1 in 2022, 13 in 2021, 11 in 2020. Please note that this does not guarantee sponsorship for this specific role.