Note: The job is a remote job and is open to candidates in USA. EndeavorB2B is a rapidly growing US-based B2B media and events company focused on delivering high-quality content through multi-channel formats. The Digital Content Specialist executes and optimizes digital and print publishing operations, manages CMS content, newsletters, analytics dashboards, and social media, and uses performance insights to improve content strategy and audience engagement.
Responsibilities
- Format, upload, and publish content in the CMS while ensuring SEO standards and UX best practices are met by tagging and categorizing content consistently
- Select, source, and create appropriate images or graphics for web and social content using tools like Canva or Adobe Express
- Convert long-form editorial into multiple formats (e.g., newsletters, infographics, threads) and update evergreen content for accuracy and relevance
- Work with brand editors to manage content calendars and ensure timely delivery through collaboration with writers and editors
- Collaborate with developers or digital teams to implement site updates and troubleshoot technical issues
- Use analytics tools to track content performance, maintain dashboards, and analyze traffic trends to identify gaps and opportunities
- Develop insights from performance data to guide future content strategies and distribution plans
- Build and send newsletters, conduct A/B tests, and monitor engagement metrics such as open rates and click-through rates
- Write, edit, and schedule platform-specific posts, maintain brand voice, engage with audiences, and monitor competitors and trends
- Maintain editorial standards across brands and actively contribute to planning meetings and content ideation
Skills
- Understanding of SEO/GEO, analytics, AI, Social Media platforms
- Good communication skills
- Multi-tasker
- Commitment to data-driven decision making and audience growth
- Comfort with Metrics and Data collection
- Writing and Editing
- SEO and AI proficiency
- Bachelor's Degree in English, Journalism, Communications or related field
- 3+ years Editorial experience
- CMS and Newsletter experience preferred
Benefits
- Medical, dental, and vision benefits
- 24/7 access to Telehealth services
- FSA and HSA pretax savings accounts
- Company paid life insurance and disability
- 401(k) with company match
- Paid parental leave
- A generous PTO policy
- 12 paid holidays
- Tuition assistance
- Professional growth opportunities through continuing education
- Company Core Value Awards
- Employee Retail & Travel discounts
Company Overview