Note: The job is a remote job and is open to candidates in USA. TEEMA is seeking a creative, detail-oriented Digital Content Manager to lead the development, execution, and optimization of digital content across online marketplaces and eCommerce platforms. The role focuses on improving product visibility, customer engagement, and conversion rates through content management, digital marketing support, marketplace optimization, performance analysis, and cross-functional collaboration.
Responsibilities
- Create, curate, and maintain digital content, including product descriptions, images, videos, and rich media
- Manage and optimize product listings across major online marketplaces and eCommerce platforms
- Ensure content is accurate, consistent, engaging, and aligned with brand standards
- Own the visual presentation and overall customer experience across assigned digital channels
- Develop and execute content strategies that improve product visibility, engagement, and conversion rates
- Incorporate customer feedback, reviews, and testimonials into content optimization initiatives
- Manage ongoing content updates and adapt to evolving marketplace requirements and standards
- Monitor product listing performance, search visibility, customer reviews, and conversion metrics
- Conduct keyword research and apply SEO principles to improve product discoverability
- Test and optimize product content to continuously improve performance
- Explore opportunities to leverage AI tools to streamline content creation, optimization, and reporting
- Utilize digital shelf analytics and search data to identify opportunities for improvement
- Collaborate with internal teams to support digital marketing strategies, promotional campaigns, and advertising initiatives
- Execute digital content updates in support of product launches and marketing campaigns
- Partner with cross-functional teams to ensure consistent messaging and execution
- Monitor digital marketing trends, emerging technologies, and competitive activity
- Track and analyze key performance indicators, including product page views, search visibility, customer engagement, and conversion rates
- Develop reports and provide actionable insights on digital content performance and return on investment
- Identify opportunities to improve the online customer experience through data-driven recommendations
- Monitor customer reviews and online feedback, escalating potential brand reputation concerns when appropriate
- Coordinate with internal stakeholders to ensure digital content is accurate, complete, and delivered on schedule
- Support product information and item data management activities as needed
- Manage multiple content initiatives while maintaining a high level of accuracy and attention to detail
Skills
- • Bachelor's degree in Marketing, Communications, Business, or a related discipline
- • 3–5 years of experience developing and executing digital marketing or eCommerce content programs
- • Experience creating and managing digital product content, including written copy, photography, video, and rich media
- • Strong understanding of eCommerce platforms, online merchandising, and digital customer experiences
- • Working knowledge of SEO principles, keyword research, and digital analytics tools
- • Excellent written communication, editing, and proofreading skills
- • Ability to interpret performance data and translate insights into actionable content improvements
- • Strong project management, organizational, and multitasking abilities
- • Proficiency in Microsoft Office applications
- • Ability to work independently while collaborating effectively with cross-functional teams
- • Willingness to travel occasionally for business needs
- • Hands-on experience managing and optimizing product listings across major online marketplaces
- • Familiarity with marketplace management platforms and content management systems
- • Experience with digital shelf analytics, product content optimization, and conversion rate improvement
- • Knowledge of digital advertising, promotional campaigns, and online marketing
- • Experience using AI-powered tools to improve content creation and operational efficiency
Benefits
- Remote or hybrid flexibility
- Occasional in-person meetings and training
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