Note: The job is a remote job and is open to candidates in USA. SheerID is seeking a visionary and strategic Creative Content Strategist to shape and optimize audience interactions with their brand. The role focuses on content strategy and execution, including creative concepting, copywriting, and designing content architecture for discoverability and engagement.
Responsibilities
- Lead ideation: Develop creative concepts for multi-channel campaigns, product launches, and evergreen initiatives
- High-impact copywriting: Write clear, persuasive, and brand-aligned copy for key assets ranging from webpages and thought leadership pieces to ads and video scripts
- Brand stewardship: Ensure a consistent, authoritative, and engaging brand voice across all content experiences
- Answer Engine Optimization (AEO): Formulate and execute strategies to optimize content for AI-driven search engines and voice search
- Structured Content Design: Re-architect content into clear, structured formats (FAQs, bulleted summaries, direct-answer modules) that balance UX and AI crawlability
- Workflow Optimization: Audit, design, and implement content workflows to scale content production without sacrificing quality, prioritizing an agile framework for iteration, collaboration, and continuous improvement
- Project Management: Own the content lifecycle from brief to deployment, utilizing existing creative operations framework and project management tools (e.g., Asana)
- Tech Stack Integration: Leverage AI tools where appropriate to automate repetitive tasks, streamline research, and improve time-to-completion
Skills
- 8+ years of experience in copywriting and content strategy with a proven track record of delivering high impact campaigns and content deliverables
- A strong portfolio demonstrating versatile writing skills, conceptual thinking, and the ability to turn complex ideas into accessible, engaging narratives
- Proven experience developing fresh, innovative concepts that are differentiated and human
- Deep understanding of search engine evaluation, specifically how LLMs pull data
- Exceptional organizational skills with experience managing content calendars and cross-functional stakeholders
- Ability to interpret and leverage data to iterate and improve content performance
- Experience with WordPress, Asana, and generative AI tools used for brainstorming and operational efficiency
- Experience working in a fast-growth martech company
- Familiarity with ABM strategies
Company Overview