Note: The job is a remote job and is open to candidates in USA. Motive empowers organizations with tools for safer and more productive operations. The Campaign Operations Manager will be responsible for developing and delivering digital marketing campaigns to support go-to-market objectives while collaborating with various stakeholders to ensure effective campaign execution.
Responsibilities
- Responsible for end-to-end campaign development and execution, including campaign and email builds, audience segmentation, testing and deployment, and continuous evaluation for process improvements
- Administer the day-to-day needs of the marketing automation stack and assist with the integration of additional systems
- Work with channel managers and marketing ops team to track and deliver campaign KPIs and create recommendations for ongoing optimization
- Support essential marketing operations processes and initiatives around the lead lifecycle, lead nurturing, data cleansing, and workflow automation
- Manage multiple campaigns and requests while maintaining high attention to detail and quality of deliverables
- Contribute to process documentation, templates and enablement; share campaign best practices with teammates and stakeholders
Skills
- 5+ years of experience executing campaigns within a marketing operations function
- Deep hands-on expertise with Marketo, Salesforce, and marketing database management
- Superior communication skills; highly organized and self-motivated
- Excellent attention to detail and process-oriented mindset
- Strong independent project and stakeholder management skills and demonstrated proficiency at handling multiple tasks and projects
- Past experience with the following tools is a plus: Pendo, Zuddl, 6Sense, AI automation tools
Benefits
- Health, pharmacy, optical and dental care benefits
- Paid time off
- Sick time off
- Short term and long term disability coverage
- Life insurance
- 401k contribution (all benefits are subject to eligibility requirements)
Company Overview