Note: The job is a remote job and is open to candidates in USA. Fresche Solutions helps organizations modernize their applications, data, and technology environments through analytics, reporting, AI, and Microsoft-based data solutions. The Business Development Representative will generate qualified leads, engage finance and business stakeholders, qualify opportunities, schedule introductory meetings, and build pipeline for Fresche Analytics.
Responsibilities
- Identify and research potential clients and target accounts for Fresche Analytics solutions
- Identify key decision-makers including CFOs, Finance leaders, FP&A teams, Controllers, and Analytics leaders
- Utilize prospecting tools such as LinkedIn Sales Navigator, ZoomInfo, and industry databases to build targeted prospect lists
- Conduct outbound outreach through phone, email, LinkedIn, and other channels to generate interest in Fresche Analytics
- Clearly articulate how analytics solutions can improve financial reporting, business intelligence, data visibility, and decision-making
- Tailor outreach based on the prospect’s industry, business challenges, role, and existing technology environment
- Conduct initial discovery conversations to understand the prospect’s current reporting, analytics, and data environment
- Identify challenges such as manual reporting, spreadsheet dependency, fragmented data, limited visibility, or inefficient financial reporting processes
- Determine whether prospects have a potential need for Fresche Analytics solutions
- Accurately document qualification information within Salesforce and sales engagement platforms
- Schedule qualified introductory meetings between potential clients and the Analytics sales team
- Provide clear context regarding the prospect’s challenges, business priorities, stakeholders, and potential opportunity
- Ensure a smooth handoff of qualified opportunities to Account Executives
- Consistently generate qualified Analytics leads and opportunities
- Build relationships with new Finance and business stakeholders within target accounts
- Track and report on lead generation activities, meetings, opportunities, and pipeline generated
- Collaborate with Sales and Marketing to refine Analytics-focused outbound campaigns and messaging
- Maintain accurate and up-to-date records of prospecting activities and interactions within Salesforce
- Track progress against activity, meeting, opportunity, and pipeline targets
- Maintain accurate account and contact information to support ongoing prospecting efforts
- Develop a strong understanding of the Data & Analytics landscape, including financial analytics, business intelligence, reporting, AI, and modern data platforms
- Stay informed about Fresche Analytics solutions, customer use cases, and value propositions
- Develop an understanding of the business challenges facing CFOs and Finance organizations
- Work closely with Analytics Account Executives to identify priority accounts and generate qualified opportunities
- Collaborate with Marketing on targeted Analytics and Finance-focused campaigns
- Share feedback on prospect objections, messaging effectiveness, market trends, and customer pain points
- Consistent outbound prospecting activity across phone, email, and LinkedIn
- Qualified Meetings: Generate approximately 8–12 qualified Analytics meetings per month
- Pipeline Generation: Consistently contribute qualified pipeline for Fresche Analytics
- Account Penetration: Build new relationships with Finance and business stakeholders within targeted accounts
- Track meeting conversion, opportunity creation, pipeline generated, and overall campaign effectiveness
Skills
- Proven track record of success in a BDR, SDR, inside sales, or business development role, preferably within technology, analytics, SaaS, or IT services
- Experience prospecting into senior business stakeholders; experience engaging CFOs or Finance leaders is an asset
- Strong written and verbal communication skills
- Strong phone presence and ability to engage senior decision-makers effectively
- Ability to understand and articulate analytics and technology concepts in a clear, business-focused manner
- Self-motivated, results-oriented, and comfortable working independently
- Strong organizational and time-management skills
- Proficiency with CRM and prospecting tools such as Salesforce, LinkedIn Sales Navigator, ZoomInfo, Salesloft, Outreach, or similar platforms
- Experience or familiarity with analytics, financial reporting, Power BI, Microsoft Fabric, Azure Data, or related technologies is considered an asset
Benefits
- Competitive base salary and performance-based commission structure.
- Premium benefits package.
- Advanced sales tools and resources with a company-provided technology stack.
- A culture of innovation and collaborative teams driven by client success.
- Fully remote environment with occasional US and Canadian travel as required.
- The opportunity to play a direct role in building and scaling Fresche’s growing Analytics business.
Company Overview