Note: The job is a remote job and is open to candidates in USA. DecksDirect is a company focused on helping customers build better decks and patios through its products, knowledge, and service. The Brand Marketing Coordinator will coordinate and execute integrated marketing campaigns across email, SMS, social media, paid media, and promotional channels while supporting brand consistency, community engagement, user-generated content, and cross-functional marketing initiatives.
Responsibilities
- Own and maintain a weekly marketing channel calendar, ensuring alignment across email, SMS, paid media, social, and promotional initiatives
- Coordinate campaign timelines and communicate key milestones with cross-functional teams
- Support campaign launches by ensuring assets, messaging, and deadlines are aligned
- Coordinate and execute promotional email and SMS campaigns in partnership with the marketing team
- Build, QA, schedule, and deploy campaigns while ensuring accuracy and brand consistency
- Monitor campaign performance and provide basic reporting and insights
- Manage day-to-day engagement across key social and review platforms, including Facebook and Google
- Respond to customer questions, comments and reviews in a timely, professional, and brand-appropriate manner
- Escalate customer service issues to the appropriate internal teams when needed
- Identify recurring customer feedback and share insights with Marketing and leadership teams
- Source, organize, and route customer-generated content for internal marketing and creative teams
- Maintain a library of approved UGC assets for use across marketing channels
- Coordinate creator permissions and ensure assets are properly documented
- Create or modify marketing assets using design tools such as Canva
- Assist with resizing creative, updating promotional graphics, and producing simple digital assets as needed
- Ensure all creative aligns with established brand standards
- Support the execution of paid media campaigns by coordinating creative assets, promotional messaging and campaign timing with agency partners
- Ensure agencies receive accurate creative files, promotional details, and campaign updates according to project timelines
- Serve as liaison between internal stakeholders and agency partners to help ensure campaigns launch on time and reflect business priorities
Skills
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 3-5 years of experience in marketing, preferably within ecommerce or retail
- Experience executing email and SMS marketing campaigns
- Familiarity with paid media workflows and coordinating with external agency partners
- Basic graphic design skills with Canva or similar tools
- Strong organizational and project management skills with exceptional attention to detail
- Excellent written and verbal communication skills
- Ability to manage multiple priorities in a deadline-driven environment
- Prolonged periods of sitting at a desk and working on a computer
- Must be able to lift 15 pounds at times
- Must be able to work on-site at the Plymouth, MN location
Benefits
- This position is eligible for hybrid or remote work
Company Overview