Note: The job is a remote job and is open to candidates in USA. AWALL is a display technology company specializing in MicroLED video walls and premium projection systems for professional AV and commercial and luxury residential markets. The B2B Channel Sales Manager will acquire and develop channel partners, drive revenue through dealers and distributors, enable partners through training and demonstrations, and represent the company at industry events.
Responsibilities
- Channel Development: Identify, recruit, and onboard new dealers, integrators, and distribution partners. Expand AWALL’s footprint within CEDIA and InfoComm channels. Develop regional partner coverage strategies
- Sales & Revenue Growth: Drive product adoption and revenue through channel partners. Support partners in quoting, system design coordination, and deal strategy. Manage sales pipeline, forecasts, and performance metrics
- Partner Enablement: Train dealers and integrators on AWALL product lines and positioning. Conduct product demos, virtual presentations, and in-person road visits. Act as the primary liaison between partners and internal technical teams
- Market Engagement: Represent AWALL at industry events, trade shows, and partner meetings. Stay informed on competitive landscape and market trends. Identify new vertical opportunities (corporate, hospitality, luxury residential, experiential)
Skills
- 3–7+ years of B2B sales experience in AV, display technology, or CE distribution
- Strong knowledge of CEDIA, InfoComm, or professional AV channels
- Experience working with integrators, dealers, and distribution networks
- Proven track record of meeting or exceeding sales targets
- Comfortable selling high-end or technical products
- Strong presentation and relationship-building skills
- Self-starter with ability to manage a territory independently
- Willingness to travel for partner visits and industry events
- Experience with LED video walls, MicroLED, DVLED, or large-format display systems is a strong plus
Benefits
- Bonus tied to goals
- Travel and industry event support
- Opportunity to grow with a premier display technology brand
Company Overview