Note: The job is a remote job and is open to candidates in USA. Tidal Financial Group is an ETF investment technology platform that creates, operates, and grows ETFs while providing strategic, operational, marketing, and distribution services. The AVP Content Creator will own content strategy and execution across LinkedIn, video, newsletters, email, and web, translating complex financial and regulatory topics into engaging, accurate communications. The role also leads thought leadership campaigns, manages editorial workflows, partners with compliance and legal, and uses performance data to improve content and business impact.
Responsibilities
- Plan, write, and produce content across social (primarily LinkedIn and video), email, and web that builds Tidal's authority in the financial services space
- Translate technical and regulatory subject matter, including funds, market commentary, and product updates, into clear, compelling content for both client-facing marketing and internal communications
- Drive thought leadership campaigns that position Tidal's leadership and products with credibility in front of advisors and investors
- Manage an editorial calendar and content pipeline across multiple stakeholders and deadlines
- Partner with compliance and legal to ensure all content meets financial industry regulatory standards
- Own content performance reporting: track engagement, reach, and business impact, and use the data to continuously sharpen what we produce
- Stay current on financial markets, industry trends, and social platform best practices
Skills
- 5+ years of content creation experience, with meaningful time spent in financial services, asset management, fintech, or a related regulated industry
- Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)
- A portfolio that shows you can make finance content genuinely engaging, not just accurate, but interesting
- Strong writing and editing skills, with experience adapting tone and format across platforms
- Familiarity with financial services compliance and regulatory review processes
- Incredibly detail-oriented. Nothing goes out with a typo, an inconsistency, or a compliance gap
- Data-driven. Comfortable pulling and interpreting performance metrics, and using them to guide what gets made next, not just reporting on what already happened
- Obsessed with results. Measures success by business impact, like pipeline, engagement, and authority built, not just content volume or vanity metrics
- Effective creativity. Can bring a genuinely creative idea to the table, and also knows when to rein it in for accuracy, compliance, or audience fit
- Self-starter who can manage multiple projects independently in a remote environment
- Video production and editing experience is a plus
Benefits
- Remote work environment
Company Overview