Note: The job is a remote job and is open to candidates in USA. Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. They are seeking an Associate Director of Field Marketing to drive integrated marketing strategy, manage events, and collaborate with cross-functional teams to enhance demand generation and sales opportunities.
Responsibilities
- Own integrated marketing strategy and partner closely with cross-functional teams on objectives and themes that speak directly to the interests of key target buyers and influencers
- Create effective integrated marketing programs and communications in partnership with Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops
- Create awareness, nurture, and educate key contacts within target accounts to drive pipeline and accelerate sales opportunities
- Manage events (in-person and virtual) including logistics, promotions, content, and post-event follow-up to ensure impact and ROI
- Track, analyze, and optimize programs and ABM initiatives
- Work cross-functionally with Sales, Sales Enablement, and Strategy teams to ensure optimal orchestration and effectiveness of marketing programs
- Build and maintain a complete and accurate account and contact database
Skills
- 10+ years of enterprise software marketing experience
- Exceptional communication, writing, and organizational skills
- Highly organized with strong attention to detail
- Self-directed and able to manage multiple projects under aggressive timelines and expectations
- Proficient in delivering content via LinkedIn
- Working knowledge of a data visualization tool (e.g., Sigma) and marketing automation platform experience (Marketo)
- Growth minded and a team player with a positive attitude
- Experience in project management and marketing operations
- Experience in a high-growth software or technology company
Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
- Variable bonus and/or stock bonus
Company Overview
Company H1B Sponsorship