Note: The job is a remote job and is open to candidates in USA. Later is an AI-powered influencer marketing company that helps brands create effective creator-led campaigns through data, technology, and expert guidance. The Associate Account Director will own retention, renewal, and expansion across a portfolio of mid-market and lower-tier enterprise customers, driving revenue growth and measurable client value. The role leads strategic customer engagement, creator and influencer marketing recommendations, account performance, forecasting, and cross-functional campaign delivery.
Responsibilities
- Own and execute growth plans across assigned accounts, driving repeat campaign business, services expansion, and long-term partnership growth
- Manage day-to-day commercial management of accounts, including renewal timelines, opportunity tracking, and pipeline hygiene
- Identify and develop expansion opportunities within assigned accounts, engaging leadership on complex or high-value commercial opportunities
- Maintain accurate forecasts and proactively surface risks or opportunities within the portfolio
- Coordinate closely with Services, Sales, and Delivery teams to ensure campaigns and engagements launch successfully and drive customer impact
- Bring a strong understanding of the creator and influencer ecosystem and how it is evolving across social, media, commerce, and culture
- Translate market trends, platform shifts, creator behavior, and performance insights into actionable recommendations for clients
- Challenge client thinking when appropriate and help them identify new ways to use creator and influencer marketing to solve business problems
- Partner with Strategy, Services, Data, and Product teams to develop differentiated solutions that reflect client objectives and emerging market opportunities
- Use client feedback and market insight to help shape Later’s services, products, and strategic priorities
- Serve as a strategic advisor to clients, bringing proactive recommendations and a clear point of view on creator strategy, influencer marketing, social trends, measurement, and emerging opportunities
- Lead business reviews across assigned accounts, bringing in senior leadership when the opportunity, risk, or stakeholder level warrants additional involvement
- Maintain account maps that track stakeholders, decision makers, and organizational changes
- Develop and maintain Mutual Success Plans tied to measurable customer outcomes
- Serve as a key point of contact for day-to-day customer needs, ensuring issues are addressed quickly and effectively
- Ensure clients achieve measurable business impact from creator-led campaigns and managed-services engagements
- Identify churn risks early and implement mitigation strategies
- Partner closely with Services to scope and execute engagements that deepen customer impact
- Maintain high operational rigor across CRM hygiene, forecasting, and internal communication
- Leverage AI and automation tools to improve efficiency and scale account workflows
- Stay current on trends in influencer marketing, social platforms, and the broader marketing ecosystem
- Continuously refine account planning and stakeholder management approaches based on performance data
Skills
- 7-9+ years of agency account management, client services, or campaign leadership experience, including responsibility for client retention, revenue growth, and multiple concurrent client relationships
- Influencer marketing experience required, with a strong understanding of creator strategy, campaign development and execution, measurement, and the operational complexities of delivering creator-led programs
- Demonstrated ability to manage multiple client relationships, balance competing priorities and deadlines, and coordinate cross-functional delivery teams in a fast-paced environment
- Strong organizational and operational discipline with experience managing pipelines, forecasts, and account plans
- Ability to build relationships with customer stakeholders and maintain consistent engagement across accounts
- Strong written, verbal, and presentation skills with the ability to communicate clearly with marketing and digital teams
- Experience collaborating cross-functionally across Sales, Product, Services, Support, and Finance
- Interest in developing deeper strategic account management expertise and progressing toward senior account leadership roles
- Experience leveraging AI, automation, or operational tooling to scale customer workflows
Benefits
- All permanent team members are eligible to participate in various benefits plans as part of their overall compensation package.
- Hybrid work arrangement.
- For select positions, fully remote work is available.
Company Overview