Note: The job is a remote job and is open to candidates in USA. Pure Storage is seeking an Alliance Marketing Manager to join its Global Partner Marketing Organization and lead co-marketing efforts with strategic technology alliance partners. The role focuses on developing artificial intelligence demand strategies, managing partner marketing funds, coordinating cross-functional campaigns, cultivating executive partnerships, and measuring campaign performance.
Responsibilities
- Architect Integrated GTM Strategies: Design and launch comprehensive marketing plans with key technology partners that translate joint value propositions into high-converting global demand generation campaigns
- Drive Regional Pipeline & ROI: Manage and optimize MDF (Market Development Funds) to fuel high-impact programs, ensuring every dollar spent directly influences pipeline growth and meets specific ROI benchmarks
- Lead Cross-Functional Execution: Orchestrate end-to-end project lifecycles by aligning stakeholders across Marketing, Sales, and Integrated Campaigns to deliver consistent, localized messaging across digital, social, and event platforms
- Cultivate Strategic Partnerships: Build and maintain deep-rooted relationships with partner executives and internal stakeholders to unlock new co-marketing opportunities and ensure long-term strategic alignment
- Measure & Scale Performance: Analyze campaign data and partner impact to provide actionable insights to leadership, continuously refining tactics to improve scalability and market penetration
Skills
- Proven ability to position complex joint solutions
- Exceptional organizational skills with a focus on budget management (e.g. internal and MDF budgets), resource allocation, and a results-oriented approach to managing high-stakes marketing programs
- Strong communication skills and executive presence, with a track record of building cross-functional buy-in and influencing senior-level stakeholders in a fast-paced environment
- A proactive, resourceful mindset that allows you to shift seamlessly between big-picture strategy and hands-on execution while navigating global market nuances
- Preferably within the domain of Artificial Intelligence
Benefits
- This role may be eligible for incentive pay and/or equity.
- Growth: We give you the space and support to grow along with us and to contribute to something meaningful.
- Flexible time off
- Wellness resources
- Company-sponsored team events
- Employee Resource Groups
Company Overview
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