Note: The job is a remote job and is open to candidates in USA. JJS Group is partnering with an established automotive digital advertising agency that provides proprietary solutions across SEO, SEM, programmatic display, and SaaS. The Ad Operations Manager will lead campaign deployment and optimization across paid search and programmatic channels, manage budgets and pacing, oversee media coordinators, implement tracking and analytics, build performance dashboards, and integrate AI into campaign workflows.
Responsibilities
- End-to-End Campaign Execution: Build, traffic, and optimize paid search, •Performance Max, Vehicle Listing Ads (VLAs) •, programmatic display, and streaming/CTV campaigns across a roster of dealership accounts
- Budget & Pacing Accountability: Monitor and manage multi-account monthly budgets, fine-tuning bid strategies and reallocating capital to maximize client ROAS
- Team Leadership & Quality Assurance: Mentor and direct a small team of campaign coordinators, establishing execution standards and QA workflows for error-free launches
- Tracking & Analytics: Implement robust tracking, conversion goals, and event tags using Google Tag Manager (GTM) and GA4
- Client Performance Dashboards: Construct and maintain automated reporting dashboards in Looker Studio to translate raw analytics into clear, actionable retail insights
- AI-Enabled Efficiency: Integrate AI tools into routine workflows to accelerate keyword discovery, copy iteration, competitive audits, and pacing analysis
Skills
- 4+ Years of Paid Media Experience: Proven track record running complex multi-channel digital campaigns, including at least 2+ years specifically within the automotive retail sector (agency, dealership, or dealer group)
- Google Ecosystem Mastery: Deep expertise in Google Ads (Search, Performance Max, Vehicle Listing Ads), Google Tag Manager, GA4, and Looker Studio
- Budget Stewardship: Proven experience managing significant monthly ad spends with tight pacing discipline and conversion accountability
- Team Mentorship: Baseline experience coaching, delegating to, or supervising junior analysts and media coordinators
- Automotive Technical Savvy: Familiarity with dealer inventory feeds, third-party syndication, and automotive CRM/DMS metrics is a strong plus
Benefits
- Performance bonus incentives
- Medical, Dental, and Vision Insurance
- 401(k) plan
- Generous Paid Time Off (PTO) and paid company holidays
- 100% Fully Remote work environment across the U.S.
Company Overview