Note: The job is a remote job and is open to candidates in USA. Brightside is a performance-driven marketing agency specializing in fitness, wellness, healthcare, franchise, and multi-location brands. The Account Supervisor will lead complex client relationships, translate marketing data into growth strategy, coordinate cross-functional teams, manage account priorities and scope, and develop Account Managers.
Responsibilities
- Build trusted relationships with executives, marketing leaders, operators, and business owners
- Lead strategic conversations, presentations, QBRs, planning sessions, and difficult client conversations
- Understand each client's business model, revenue drivers, customer journey, competitive landscape, and growth objectives—not simply their marketing calendar
- Anticipate client needs and identify opportunities before they become requests
- Translate business objectives into clear marketing priorities
- Know when to make a decision, involve a functional expert, coach another team member, or escalate to agency leadership
- Analyze performance across lead generation, acquisition, conversion, and revenue
- Confidently discuss spend, CPL, CPA/CAC, conversion rates, ROAS, lead quality, pacing, and location-level performance
- Identify trends, opportunities, and risks before the client points them out
- Work with Performance Marketing to understand why performance is moving—not simply report that it moved
- Connect Performance, CRM, Creative, Analytics, and market intelligence into cohesive recommendations
- Quarterly and annual planning
- Campaign and promotional strategy
- Market and competitive insights
- Location-level growth opportunities
- Customer and demographic intelligence
- Budget and channel strategy
- CRM and lifecycle opportunities
- Creative and testing strategy
- New-location openings and expansion
- Retention and reactivation
- Create clarity around the objective, why it matters, who's involved, what happens next, and what success looks like
- Strategic thinking and business judgment
- Client and executive communication
- Meeting and presentation leadership
- Data interpretation and Performance Marketing fluency
- Prioritization and expectation setting
- Proactive planning and problem solving
- Assess business impact, determine what is genuinely time-sensitive, set realistic expectations, and coordinate with internal teams before committing their resources
- Understand client scopes, manage expectations around timelines and resources, and confidently navigate conversations involving performance, budget, scope, and changing priorities
- Identify opportunities to expand partnerships when doing so creates genuine business value—from new locations and additional media investment to CRM, Creative, PR, market intelligence, or new channels
- Ensure your accounts maintain clear responsibilities, accurate timelines, documented decisions, strong meeting preparation, reliable follow-through, clean internal handoffs, and visibility into risks and blockers
- Build trusted relationships with assigned clients
- Deeply understand their businesses, objectives, scopes, and key stakeholders
- Become fluent in Brightside's approach across Performance, CRM/Lifecycle, Creative, Analytics, and market intelligence
- Confidently lead client meetings and strategic discussions
- Identify account risks and growth opportunities proactively
- Begin coaching Account Managers through real client situations
- Demonstrate the ability to turn marketing performance into actionable strategy
- Maintain exceptional client satisfaction and retention
- Generate measurable account growth through strategic recommendations
- Become a trusted advisor to executive-level client stakeholders
- Consistently bring proactive ideas rather than simply responding to requests
- Develop Account Managers who can independently handle increasingly sophisticated work
- Reduce unnecessary executive involvement in routine account matters
- Elevate strategic planning and client recommendations across the Account team
- Be recognized as someone who makes the people and accounts around them better
Skills
- 5+ years of digital marketing agency experience with significant client strategy/account leadership responsibility
- Experience leading sophisticated, high-value client relationships
- Strong knowledge of digital acquisition and full-funnel marketing, including Meta and Google Ads
- Ability to interpret marketing performance and translate data into business recommendations
- Understanding of how paid media, creative, landing pages, CRM, conversion, and revenue work together
- Experience leading executive presentations, QBRs, and strategic planning conversations
- Experience managing multiple complex accounts simultaneously
- Experience mentoring and developing Account Managers
- Exceptional written, verbal, presentation, and relationship-building skills
- Strong organizational, analytical, and prioritization abilities
- Confidence navigating difficult conversations involving performance, scope, budget, priorities, and expectations
- Experience with fitness, wellness, healthcare, franchise, or multi-location brands; HubSpot/CRM familiarity; multi-location marketing; attribution and lifecycle marketing; and identifying organic account-growth opportunities
Benefits
- Remote, U.S.-based only
- Full-time
Company Overview