Note: The job is a remote job and is open to candidates in USA. Graco manufactures and markets equipment used to move, measure, control, dispense, and spray fluid and powder materials. The Senior Account Manager drives strategic sales growth by developing sales channels, managing customer relationships, analyzing markets, launching products, and collaborating with cross-functional teams and suppliers.
Responsibilities
- Identify and establish effective sales channels to support the customer base with the assigned products and relevant applications
- Create targeted marketing strategies to promote product offerings within these channels, focusing on maximizing reach and effectiveness
- Design and implement territory-specific sales plans that align with the divisional distribution strategy, focusing on both acquiring new accounts and nurturing key existing ones
- Analyze territory performance metrics and adjust strategies accordingly to optimize sales results, ensuring alignment with overall company goals
- Collaborate with the marketing team to develop promotional materials and campaigns that support sales efforts within designated territories
- Maintain a high level of responsiveness to customer inquiries, ensuring prompt and effective communication that addresses client needs and questions
- Utilize customer relationship management (CRM) tools to track interactions and follow-ups, ensuring that all customer engagements are documented and actionable
- Conduct regular site visits and outreach efforts to build rapport with industrial contractors and facility managers, assessing their specific needs and preferences regarding products
- Foster long-term relationships with customers by providing exceptional service and support, ensuring they view Graco as a trusted partner
- Collaborate with internal teams to design and implement innovative distribution programs that enhance market presence and increase sales effectiveness in the assigned channels
- Analyze the effectiveness of existing programs and make recommendations for enhancements based on market feedback and performance data
- Monitor industry trends and competitor activity, providing insights and feedback to sales and marketing management
- Provide regular updates and detailed reports to sales and marketing management, highlighting key insights that can inform strategic decision-making
- Act as the primary liaison between customers and Graco to optimize new product launches and drive sales for both new and existing products
- Implement training sessions for sales staff and channel partners to equip them with the necessary knowledge and tools for effectively promoting new products
- Establish partnerships and agreements with material suppliers to support sales and distribution efforts
- Manage training and demo equipment accounts per corporate standards
Skills
- Bachelor's degree in business, engineering, marketing, a technical field, or equivalent experience
- 5+ years of sales experience, ideally in mechanical product sales through distribution channels
- Exceptional written, verbal, and presentation skills, with a proven ability to convey complex technical information to diverse audiences in a clear, compelling manner
- Advanced mechanical aptitude, enabling a deep understanding of product specifications and applications and the ability to communicate these effectively to senior stakeholders
- Proven ability to work independently while effectively adapting to diverse end-user requirements and shifting market conditions
- Expertise in managing and optimizing distribution channels, with a strong focus on building high-impact partnerships and providing exceptional support to channel partners
- Willingness to travel as required to meet customer and business needs
- Valid Driver's License and ability to maintain insurability with Graco's chosen Fleet Insurer
- Applicants must be legally authorized to work in the United States. This role is not eligible for immigration sponsorship now or in the future (e.g., H-1B, TN, F-1 OPT)
- Global industrial manufacturing experience and knowledge
- MBA or Master's degree preferred
Benefits
- Graco’s culture empowers employees to create their own career path.
- Managers provide support and guidance as you continue to grow within your career.
- Medical benefits
- Dental benefits
- Stock purchase plan
- 401(k)
- Tuition reimbursement
- Remote work arrangement
Company Overview