Driving the execution of multi-channel marketing initiatives, the full-time Integrated Marketing Specialist will manage integrated campaigns, optimize digital channels, and coordinate events while working remotely.
Key responsibilities
Lead the end-to-end execution of integrated marketing campaigns across various channels including email, social media, and events Manage and optimize digital channels and website content to enhance user engagement and support ongoing campaigns Coordinate logistics and promotion for virtual webinars and in-person events, ensuring effective lead capture and follow-up Required qualifications 2-4 years of full-time marketing experience in an integrated or multi-channel marketing environment Hands-on experience with email marketing platforms (e.g., Mailchimp) and Content Management Systems (e.g., WordPress) Proven capability in executing organic and paid social media programs across platforms like LinkedIn and Instagram Analytical skills with experience using web analytics tools (e.g., Google Analytics) to evaluate marketing metrics Bachelor's degree in Marketing, Communications, Business, or a related field (or equivalent practical experience)
Experience: 3 years required