This is a full time, remote and permanent role as per the US Central timezone
We are looking for a competent Amazon PPC Manager. You will be the person accountable for turning our ad spend into profitable, scalable revenue.
This role suits a data-driven advertiser who is comfortable working independently in a remote team, collaborating live with US-based colleagues during Central Time hours, and managing six-figure monthly ad budgets.
Key Responsibilities
- Plan, launch and optimize Sponsored Products, Sponsored Brands (including video) and Sponsored Display campaigns across all product lines.
- Manage daily bids, budgets, placements and dayparting to hit target ACoS, TACoS and ROAS goals.
- Run keyword and ASIN targeting research, including competitor, category and search-term analysis; add negatives to cut wasted spend.
- Structure accounts for efficiency: campaign naming, match-type segmentation, auto-to-manual harvesting and budget allocation by product margin.
- Plan ad support for launches, promotions and Prime Day, Black Friday and Cyber Monday and other peak events.
- Collaborate with listing, creative and inventory teams to improve conversion rate (titles, images, A+ content, pricing, coupons) and avoid advertising out-of-stock items.
- Test ad creatives, headlines, audiences and bidding strategies; document results.
- Build weekly and monthly performance reports with clear insights and next actions for leadership.
- Monitor Amazon Ads updates, new ad features and policy changes, and apply them where they help.
- Manage and coach junior PPC analysts or freelancers, if applicable.
Required Qualifications
- 3+ years of hands-on Amazon PPC management, with a proven record of improving profitability on US accounts.
- Experience managing monthly ad budgets of $50,000 or more (adjust to your needs).
- Strong working knowledge of Amazon Advertising Console, Campaign Manager and the Search Term, Targeting and Placement reports.
- Solid understanding of metrics: ACoS, TACoS, ROAS, CPC, CTR, CVR, impressions share and break-even ACoS.
- Advanced Excel or Google Sheets skills for bid models, pivots and reporting.
- Excellent written and spoken English; able to explain results to non-technical stakeholders.
- Self-managed, organized and reliable in a remote environment.
- Able to work core hours in US Central Time with a stable internet connection and a quiet workspace.
Preferred Qualifications and Tools
- Experience with Amazon DSP, Amazon Marketing Stream or Amazon Attribution.
- Familiarity with Helium 10, Jungle Scout, DataDive, Perpetua, Pacvue, Teikametrics, Quartile or similar tools.
- Experience with Amazon Brand Analytics, Vendor Central or Seller Central.
- Amazon Ads certification (Learning Console) is a plus.
- Basic SQL, Looker Studio or Power BI skills for dashboards.
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