Account Director, ConsumerThe Account Director, Consumer will lead day-to-day communications efforts for a global payments company, overseeing integrated campaigns spanning brand, affluent, and small business priorities. The ideal candidate is an earned media expert with strong relationships, sharp cultural awareness, deep fluency in the creator and influencer ecosystem, and a knack for spotting emerging trends and newsworthy opportunities. This individual will spearhead communications strategies surrounding major sponsorships and strategic partnerships, serve as a trusted client counselor, lead and mentor a high-performing team, and drive impactful programs across luxury, lifestyle, sports, entertainment, and consumer sectors.
Responsibilities:
Oversee the day-to-day execution of integrated communications programs across brand, affluent consumer, and small business priorities, ensuring campaigns, launches, and events are delivered effectivelySet earned media objectives and develop integrated media relations strategies that build brand relevance, strengthen reputation, and deliver against client prioritiesDevelop compelling story angles, messaging, and media materials; lead/action team in proactive pitching and help shape earned media and creator strategies that extend campaign reach and relevanceBuild and maintain relationships with senior consumer, business, lifestyle, and trade media, as well as priority creators and influencers; proactively engage around client opportunities and issuesMonitor the media landscape, cultural conversation, competitors, and creator ecosystem to identify timely story angles, brand opportunities, and potential reputational considerationsProvide ongoing strategic and tactical counsel to clients on the evolving communications landscape and its implications for their business and brandIntegrate creators and influencers into broader earned media programs when relevant to client objectives and target audiencesPursue and coordinate cross-account/practice and global business opportunitiesLead preparation and delivery of organic growth or new business proposal content and in person pitch meetingsContribute to agency strategic planning initiativesManage account budgets, utilization, scopes, and financial performanceOversee resource allocation across team including staffing, hiring, and onboarding new talentManage career development and performance of direct reports, managing up to senior staff on issues, and client/team satisfaction while holding the team accountable to demonstrating agency valuesOther duties as assignedQualifications:5-7+ years of experience in integrated communications or PR, preferably in an agency setting and/or within an applicable industry; 2-4 years of management experience requiredProficiency with Microsoft Office suite (particularly Outlook, Word, SharePoint, PowerPoint and Excel)Global network and IAT model (integrated agency team) experience preferredPreferred Qualifications: Has established relationships with senior media with a demonstrated track record of proactively developing and placing compelling storiesExperience developing earned media strategies for major sponsorships or strategic partnerships, ideally across luxury, lifestyle, sports, entertainment, consumer sectors (payments or financial services sectors are a bonus)Strong analytical skills and the ability to translate industry developments, cultural trends, and audience insights into strategic communications recommendationsWorking knowledge of the creator and influencer ecosystem, including talent vetting, audience considerations, and integration with broader earned media programsStrong presentation and consulting skills along with the ability to read, write and speak EnglishDemonstrated creative and strategic mindsetHigh level of initiative; take accountability for role on projectsExperience building and managing a team from the ground upExperience working globally or with colleagues in multiple locationsAbility to thrive in a fast-paced, agency environmentMay need to work more than 40 hours per week on occasionAbility to lift up to 25 lbsCompensation: The base annual salary range for this role, applicable across all U.S. locations, is outlined below. The actual salary may vary based on several factors such as business requirements, job responsibilities, skills, experience, and geographical location. Salary Range $113,000 —$130,000 USDBenefits: Comprehensive benefits program including medical, dental, and vision coveragePretax accounts including HSA (company match), Medical & Dependent Care FSAGenerous time off including PTO, Holidays, Annual Wellness Break, Summer Fridays and Personal DaysShort & Long-Term Disability, paid by companyParental Leave, up to 12 weeks for birthing and non-birthing parentCaregiver Leave, up to 2 weeks to help eligible family member with serious health conditionCommunity Engagement, up to 24 hoursBi-annual Wellness Credits, up to $300 per yearSupport with home office equipmentMonthly Technology Credit (to offset internet / phone costs)401(k) Traditional and Roth options with company matchLearning and Development Programs for our employeesEqual Opportunity: We. provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity or expression, marital status, or other legally protected class status.
Diversity and Inclusion: We. values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender identity or expression, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas.
North America non-remote employees are required to come into the office 3 days a week.