UGC video creator, trying to conceive content (freelance)
Premom app | Remote, US
About Premom
Premom is an ovulation and fertility tracking app used by people who are trying to conceive. Paired with easy@Home test strips, it helps people know their best days to try and see the full picture of their cycle.
Trying to conceive is a lot. There's the two-week wait, squinting at test lines at 6am, and cycles that don't follow the textbook. We want our social channels to feel like the friend who gets it, not another clinic waiting room.
The role
We're looking for creators to make short, relatable videos for Premom's TikTok and Instagram that center around the emotional journey of trying to conceive.
You'll work from our weekly briefs, built around real moments in the trying-to-conceive journey while also getting to create your own content. Some videos are funny, some are honest, and some show our app and tests in a real daily routine. We post the videos on Premom's social accounts, so you don't need a big following.
What you'll make
3 to 5 vertical videos a week, ~15 to 60 seconds each
Relatable content for the trying-to-conceive community: the two-week wait, testing days, and cycle frustrations
Ovulation and hormone testing content: using easy@Home tests and the Premom app in a real routine
Videos built from everyday life: your routine, a coffee run, a night out, a family event. You find the story in ordinary moments.
Takes on proven video formats: you spot a format that's working and make it fit our audience
2 or 3 hook variations per video when the brief asks for them, so we can test openings
Raw footage and the edited cut. You will film and edit your content with design direction from our team. We may make light edits before posting.
You'll be great at this if you
Live on TikTok and Instagram Reels, and know what's trending before it peaks
Are a natural storyteller. You can hold attention in the first 3 seconds and keep it to the end.
Have a strong personality on camera and are comfortable showing yourself, week after week
Have a creative, visual eye: framing, pacing, text on screen, and how a video looks in the feed
Are 18+ and based in the US
Are comfortable and natural on camera. You talk to the lens like you're talking to a friend.
Have made short-form vertical videos (TikTok, Reels or Shorts) for a brand or your own account
Understand why short videos take off: hooks, pacing, loops, trends and formats
Can film with clear sound and good natural light using your phone
Can take a brief and make it sound like you, not a script
Understand the trying-to-conceive audience and can speak to it with care
Can turn videos around within 3 business days of a brief, with one round of changes
Nice to have
Women's health, wellness, parenting or pregnancy content experience
Skits, comedy or "POV" formats
Basic editing in CapCut or similar
Compensation
Performance pay: most of what you earn is based on your videos’ views.
Monthly base fee: a smaller monthly amount to cover your time and production extras, like props, locations or added shoots.
Free products: Premom Premium and easy@Home tests to use in your content.
The details
Contract: Freelance and ongoing, reviewed month to month.
Schedule: You set your own schedule. We give you briefs and due dates.
Where the videos run: Premom's TikTok and Instagram. Some may also run as paid ads (Spark Ads or Collab posts).
Real people only: No AI avatars, face swaps, AI-generated voices or AI-generated footage. Everything on camera has to be you, filmed for real. Standard editing tools like captions, trims and color correction are fine.
Content guidelines: We give you our guidelines on health claims and language before you start. You won't make medical claims or promise results, including pregnancy.
Category exclusivity: While you're working with us, you won't make content for other fertility/cycle tracking apps or ovulation and pregnancy tests.
How to apply
Send us
2 sample vertical videos you made (live social media links work best)
A 30 to 60 second intro video: who you are, and why you want to create content for Premom and easy@Home
Please send to marketing@healthcare-manager.com for review with the answers to these two questions:
Please share an example of a video idea to promote the easy@Home tests with the Premom app.
Can you share an example of a successful engagement strategy you’ve used in any past content creator roles?
We're reviewing applications now.
Room to grow
Creators whose content performs well may be considered for a full-time role leading Premom’s organic social channels.