About The Company
Ascend Learning is a premier healthcare and learning technology company dedicated to impacting lives through purpose-driven work within a people-first culture. Headquartered in Burlington, Massachusetts, the organization boasts a diverse portfolio of brands that serve students, educators, and employers with outcomes-based, data-driven solutions throughout the entire learning lifecycle. Its products are utilized by a broad spectrum of professionals including physicians, emergency medical responders, nurses, allied health practitioners, certified personal trainers, financial advisors, skilled trades professionals, and insurance brokers.
Recognized for its commitment to creating a supportive and inclusive work environment, Ascend Learning has received accolades such as being named one of America's 2025 Greatest Workplaces and one of the Best Places to Work for Mental Well-Being in 2025. With additional offices and a flexible hybrid and remote workforce across various U.S. cities, the company fosters a culture of innovation, collaboration, and belonging, aiming to change lives through its impactful solutions and dedicated team members.
About The Role
We are seeking a motivated and detail-oriented Associate SEO Analyst to join Clover Learning’s growth marketing team. This role is pivotal in building a sustainable content flywheel that enhances our website and email channels. The successful candidate will execute an integrated SEO and AI Engine Optimization (AEO) strategy to improve Clover’s search engine rankings and visibility on AI platforms.
Additionally, the role involves planning and executing targeted email campaigns designed to nurture prospects and existing customers, thereby driving traffic, increasing revenue, and reducing churn. Reporting directly to the Senior Manager of Growth Marketing, the Associate SEO Analyst will serve as the execution arm of our content and lifecycle strategies, contributing to the company's overall growth objectives. This is a remote position based in the United States, offering flexibility and the opportunity to work within a dynamic, innovative environment focused on education technology and healthcare solutions.
Qualifications
Bachelor's Degree in Marketing, Communications, Business, or a related field
Minimum of 1+ years of experience using HubSpot or similar marketing automation tools
At least 2+ years of experience managing email campaigns, preferably within edtech or technology sectors
Proven track record of producing high-quality, high-output content that drives engagement
Demonstrated success in increasing website traffic through content marketing strategies
Strong understanding of SEO and AI Engine Optimization best practices
Ability to analyze traffic, engagement, and ranking data to prioritize content initiatives
Excellent written and verbal communication skills
Ability to work independently and collaboratively in a remote environment
Responsibilities
Optimize Clover’s website for SEO and AEO, creating content such as blog articles, guides, FAQs, and case studies to improve search rankings (50%)
Plan, develop, and execute email marketing campaigns including seasonal sales, lead nurturing, prospect engagement, and newsletters (40%)
Support product launches by creating email content, website updates, and sales collateral to ensure successful market entry (10%)
Monitor and analyze content performance metrics, adjusting strategies to maximize traffic, engagement, and conversions
Collaborate with cross-functional teams to align content and marketing strategies with company goals
Stay updated on the latest SEO and AI optimization trends to continuously improve campaign effectiveness
Assist in the development of content calendars and ensure timely delivery of marketing materials
Benefits
Health, dental, and vision insurance coverage
401(k) plan with company match
Paid time off and parental leave policies
Employee assistance program to support mental health and well-being
Access to employee wellness programs such as Headspace and Airvet
Charitable matching program to support community involvement
Flexible work arrangements including remote work options
Opportunities for professional development and career growth
Equal Opportunity
Ascend Learning is an equal opportunity employer committed to fostering an inclusive environment where all employees and applicants are treated with fairness and respect. We celebrate diversity and are dedicated to creating a workplace that values all perspectives and backgrounds. We do not discriminate based on race, color, religion, gender, sexual orientation, gender identity or expression, age, disability, or veteran status.
We encourage qualified individuals from all backgrounds to apply. All employment is contingent upon verification of employment eligibility in accordance with applicable laws. We look forward to welcoming candidates who are passionate about making a difference and contributing to our mission of impacting lives through education and healthcare solutions.