Apply now: Salesforce Marketing Cloud & Data Specialist, location is Remote (must work EST or CST hours). Job Title: Salesforce Marketing Cloud & Data Specialist Location-Type: Remote (must be able to work EST or CST hours) Start Date Is: ASAP Duration: 6-Month Contract, Minimum (Indefinite Potential) Compensation Range: $60-67/hr W2 Hours: 40 hrs/week Must be authorized to work in the U.S. This position is not eligible for sponsorship. Relocation is not provided. Candidates must pass a background check. Job Description: Our client is seeking a detail-oriented and proactive Salesforce Marketing Cloud & Data Specialist to join their Marketing team. This role is pivotal in ensuring the integrity, accuracy, and usability of Salesforce data, while owning hands-on execution of email marketing campaigns, automations, and reporting. This is a builder role, not a general email marketer role — the ideal candidate has personally built and scripted automations in Automation Studio, not just executed pre-built sends or workflows, and can speak in depth about the logic, data flow, and technical decisions behind what they've built. This person will support a senior marketing lead who currently owns most email sends and reporting, with the goal of eventually taking independent ownership of the work. Day-to-Day Responsibilities:
- Develop, build, test, and deploy end-to-end email campaigns and automated journeys within SFMC's Email Studio and Journey Builder
- Build and script automations in Automation Studio, including custom/one-off reporting pulls and conditional (if/then) logic
- Manage and segment email lists/data to ensure accurate targeting and personalization
- Create dynamic content and personalization within email templates
- Maintain and update subscription centers via Marketing Cloud pages
- Maintain accuracy, consistency, and completeness of data across Sales Cloud, Marketing Cloud, and related platforms
- Audit, clean, and harmonize data to eliminate duplicates, outdated records, and inaccuracies
- Create, customize, and manage reports and dashboards in Sales Cloud and Marketing Cloud
- Analyze email performance data (opens, clicks, engagement) using Excel — pivot tables, VLOOKUPs, and cross-referencing across multiple sheets
- Support ad-hoc reporting requests from marketing stakeholders
- Work closely with a small marketing team (4-5 people) to understand data needs and campaign goals
- Communicate proactively — flag issues, provide status updates, and manage competing priorities across stakeholders
Minimum Requirements:
- 4-7 years of experience in Salesforce Sales Cloud and Salesforce Marketing Cloud
- Strong, hands-on Automation Studio experience — must have personally built automations, not just used or executed them
- Working knowledge of scripting/technical logic within Automation Studio (e.g., AMPscript, SQL, JavaScript)
- Solid experience with Journey Builder
- Good working knowledge of Sales Cloud — reporting, campaigns, objects/fields
- Strong reporting/data analytics skills and advanced Excel (pivot tables, VLOOKUPs, cross-referencing)
- Excellent written and verbal communication skills; this is a fully remote role requiring proactive updates
- Strong prioritization skills and the ability to manage multiple stakeholder requests
- Comfortable working independently and troubleshooting before escalating
Preferred Qualifications:
- Salesforce certifications (helpful, not required)
- Experience with Salesforce Data Cloud
- Prior experience working in a small/lean marketing team
- Industry or sector-specific experience is not required