Role Summary The Sales Manager is responsible for leading, coaching, and managing the sales team (BDRs, SDRs, and Closers) to hit monthly revenue targets for LiaHia’s reverse‑recruiting and career‑coaching services. This role requires strong leadership, excellent communication, deep understanding of sales processes, and the ability to optimize a high‑volume pipeline. You will oversee daily sales operations, run team meetings, track KPIs, improve scripts, manage CRM hygiene, and ensure the team consistently hits quota. This is a remote, freelance/contract leadership role for someone who thrives in a performance‑driven environment.
Key Responsibilities
Sales Team Leadership & Coaching
Lead a team of BDRs, SDRs, and Closers.
Conduct daily standups, weekly coaching sessions, and monthly performance reviews.
Provide real‑time feedback on calls, scripts, and objection handling.
Train new sales reps on processes, tools, and expectations.
Maintain a culture of accountability, performance, and continuous improvement.
Pipeline & CRM Management
Oversee the entire sales pipeline from lead → close.
Ensure all reps maintain accurate CRM data and follow pipeline stages.
Monitor lead flow, follow‑up sequences, and deal progression.
Identify bottlenecks and implement solutions to increase conversion rates.
Ensure zero leads go cold due to lack of follow‑up.
Sales Strategy & Optimization
Improve scripts, frameworks, and objection‑handling playbooks.
Optimize outreach sequences (LinkedIn, email, cold calling).
Collaborate with marketing to improve lead quality.
Analyze sales metrics to identify trends and opportunities.
Implement A/B tests for messaging, offers, and call structure.
Performance Tracking & Reporting
Track and report on:
Daily activity metrics
Show‑up rates
Closing rates
Revenue generated
Pipeline velocity
Present weekly performance reports to leadership.
Hold reps accountable to KPIs and quotas.
Cross‑Functional Collaboration
Work with operations to ensure smooth client onboarding.
Coordinate with marketing to align messaging and lead generation.
Communicate with leadership on team performance and hiring needs.
Required Experience & Qualifications Experience
3–5+ years in:
Sales management
SDR/BDR leadership
High‑ticket closing
Call center or outbound sales leadership (preferred)
Proven track record of hitting team quotas.**
Skills
Strong English (C1+ level)
Excellent leadership and coaching ability
Strong understanding of outbound + inbound sales
Deep experience with CRMs (HubSpot, Close, GoHighLevel, Salesforce)
Strong analytical skills and KPI tracking
Ability to manage a high‑volume pipeline
Strong communication and conflict‑resolution skills
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