About the job
Bonus is a real estate technology company on a mission to help everyday people build financial security and long-term wealth through real estate and turnkey investment solutions. For generations, homeownership has been one of the most reliable ways for American families to build long-term wealth. But every time life requires a move, the current system forces homeowners to sell their most valuable asset and walk away from its future growth. Bonus is pioneering a new category: a Home Appreciation Partnership (HAP) that lets homeowners cash out their equity, move into their next chapter, and still share in the future appreciation of the home they're leaving behind. The result is a passive wealth-building instrument for the middle class. More broadly, we are building a solution to equip the average American family with generational tools historically reserved for the wealthy, and be the real estate financial advisor who helps homeowners make the smartest decision possible with the home equity they've built.
We're building a category-defining company in real estate wealth management. We've earned a 4.8 Trustpilot rating and an A+ from the BBB, a testament to the value we provide to our customers. And, the opportunity is significant. If just 50,000 homeowners chose to bonus their home with a HAP instead of selling, it would unlock $6B+ in immediate liquidity for American families and generate $10B+ in additional long-term wealth. Beyond that, the sky's the limit.
Backed by Andreessen Horowitz, NextView Ventures, Solyco Capital, Alpaca VC, and Redwood Trust, we are expanding rapidly in fast-growing markets across the country. Join us in building something genuinely new in an environment where the playbook is still being written, and the people who shape it now will define the next decade of the category.
THE OPPORTUNITY
Bonus Homes is seeking a Revenue Operations Manager to be the engine behind our go-to-market execution. This is a builder role - you'll own the systems, programs, and reporting that connect marketing, sales, and client success into one revenue machine.
Most of your time will be hands-on in HubSpot, Follow Up Boss, and using the latest AI tools to drive conversions: building campaigns, lifecycle and nurture programs, lead routing and scoring, and sales sequences that make our reps more productive. You won't be handing specs to someone else - you'll be doing the work.
Critically, you'll be the person who controls and maintains the integrity of our lead and opportunity funnel end-to-end - from how leads enter the system, how they're routed and prioritized, how they progress through each stage, and how we identify and recover what's slipping through the cracks. Clean funnel hygiene, airtight routing logic, and clear stage definitions aren't a side project here - they're core to the job.
We move fast, and we expect the people who join us to move fast too - including with AI. We're looking for someone who has already built AI into how they work, experiments constantly, and brings that edge to everything they touch - not as a novelty, but as a core part of how you build, test, and iterate. You're the person on the team who has already figured out how to use AI to do the work of two people, and you bring that instinct into everything from campaign builds to funnel analysis to sales enablement.
This role spans marketing operations, sales enablement, and revenue reporting, with high visibility across executive leadership, sales, marketing, and client success. This is a rare opportunity to build a RevOps function from scratch at a company with clear market validation, strong institutional backing, and an ambitious roadmap.
WHAT YOU'LL OWN
Systems & Platform Ownership
- Own HubSpot and Follow Up Boss end-to-end - campaign builds, workflow automation, lifecycle stages, integrations, and data hygiene; you are the system admin, architect, and operator in one
- Build and maintain the technical infrastructure that connects marketing, sales, and client success into a single, coherent revenue system
- Identify gaps in the current stack, evaluate solutions, and implement improvements without waiting for someone else to define the roadmap
Lead & Opportunity Funnel Control
- Own how leads enter, move through, and exit the funnel - define and enforce stage criteria, SLAs, and handoff rules across marketing and sales
- Build and maintain routing logic and scoring models that put the right lead in front of the right rep at the right time; audit regularly as the business evolves
- Proactively monitor funnel health — catch stalled opportunities, routing errors, missed handoffs, and stage drift before they cost us deals
- Maintain pipeline data integrity across systems; own deduplication, field hygiene, and process compliance so leadership can trust what they're looking at
Nurture, Lifecycle & Sales Enablement
- Design and execute multi-touch nurture and lifecycle programs in HubSpot and FUB that move leads through the funnel and keep past clients engaged
- Build sales sequences, outreach templates, and rep playbooks that reduce ramp time and drive consistent, high-quality outreach
- Partner with sales leadership to identify where reps are losing deals and build the programs and tooling to close those gaps
Revenue Reporting & Analytics
- Own the dashboards and reporting cadences that give leadership clear visibility into pipeline health, funnel conversion, lead source performance, and campaign ROI
- Build the reporting infrastructure that makes it easy to answer the question: where is revenue coming from, where is it getting stuck, and what are we doing about it?
- Surface actionable insights, not just data, to drive decisions across marketing, sales, and executive leadership
AI-Powered RevOps
- Use AI tools actively across your entire workflow - writing sequences and playbooks, building segmentation logic, analyzing funnel performance, summarizing call data, and generating campaign briefs
- Identify where AI can compress time-to-output across marketing, sales, and ops, and implement those workflows proactively
- Stay at the front edge of what's possible with AI in a RevOps context - you're reading, testing, and iterating on new tools constantly, not just using what was already in place.
WHAT WE'RE LOOKING FOR
Must-Haves
- 3–5+ years in revenue operations, marketing operations, or a closely related role at a growth-stage company
- Deep, hands-on experience with HubSpot (required) - you've built campaigns, workflows, scoring models, and lifecycle programs, not just managed an existing instance
- Experience with Follow Up Boss or a comparable real estate or sales CRM
- Demonstrated, active use of AI tools in your day-to-day work, including building of AI-augmented sales sequences or nurture programs
- You've owned a lead funnel end-to-end - routing logic, stage definitions, handoff rules, and the ongoing work of keeping it accurate and clean
- Strong analytical instincts: you can pull the data, build the report, find the story, and present it clearly to leadership
- Bias toward action: you move fast, iterate, and don't wait for perfect
- Comfortable operating with ambiguity in a startup environment where priorities shift and the playbook is still being written
Nice-to-Haves
- Experience in real estate, proptech, or a transaction-heavy consumer business
- Familiarity with sales enablement platforms, data enrichment tools, or BI tooling
- Experience building a RevOps function from scratch rather than inheriting one
- Track record of working directly with founders or senior leadership on go-to-market strategy
LOCATION & STRUCTURE
- Fully remote
- This is a hands-on role; a tactician who is as comfortable being in the foxhole as much as they are defining strategy behind the scenes
- High ownership, lean team, direct access to founders and leadership across every function
3+ years in revenue/marketing operations with deep HubSpot and CRM experience, hands-on AI use, funnel ownership, analytics, and cross-functional enablement.
Key Responsibilities
- owning systems
- controlling funnel
- building reports
Skills & Tools
HubSpot, Follow Up Boss
Job Details
- Category: Business Operations
- Seniority: Mid Level
- Commitment: Full Time
- Workplace: Remote — United States
- Languages: English
About Bonus Homes
A real estate technology company building home appreciation partnership products to help homeowners access equity and build long-term wealth. — Industry: Information Technology