Note: The job is a remote job and is open to candidates in USA. LevelBlue is a managed security services provider offering strategic advisory, managed security, offensive security, and incident response services. The Senior Product Marketing Manager will own positioning, messaging, and go-to-market execution for the managed network security, managed cloud security, and SASE portfolio, working cross-functionally with product, demand generation, sales, executives, analysts, press, and customers.
Responsibilities
- **Positioning:** develop and continuously refine core value propositions and messaging for managed network security, managed cloud security, and SASE across buyer personas (network leader, cloud architect, CISO)
- **Competitive intelligence:** maintain battlecards and win/loss analysis tracking key competitor across MSSPs, Global System Integrators, and other managed network/cloud security competitors
- **Sales enablement:** build and deliver pitch decks, FAQs, and training that arm sales and sales engineering with a clear, differentiated narrative for managed vs. self-managed and single-vendor vs. platform approaches
- **Campaign strategy:** partner with demand gen and campaigns teams to plan and launch integrated campaigns across web, email, paid, events, and partner/carrier channels
- **Launch management:** lead go-to-market plans for new managed network, cloud security, and SASE capabilities and packaging, coordinating cross-functional launch timelines
- **Event support:** partner with field and events marketing to shape network/cloud security and SASE messaging, speaker content, and booth/demo narratives for industry conferences, regional field events, and executive roundtables
- **Sales kickoffs & activations:** develop content and talk tracks for sales kickoffs, partner/carrier events, and customer/prospect field activations
- **Thought leadership:** author bylines, POVs, and executive talking points on network and cloud security trends (SASE consolidation, zero trust, hybrid cloud security) for press, speaking opportunities, and LevelBlue's own channels
- **Video & script writing:** write scripts for product explainer videos, customer testimonials, webinars, and executive interviews
- **Customer marketing:** develop case studies, reference programs, and testimonials that showcase measurable outcomes (risk reduction, consolidation savings, performance gains)
- **Analyst relations:** brief and manage relationships with Gartner, Forrester, IDC, and Frost & Sullivan analysts to support inclusion and positioning in managed network/cloud security market reports
Skills
- 5+ years of product marketing experience, with hands-on experience marketing managed network security, managed cloud security, SASE, SSE, or closely related infrastructure security services
- Demonstrated ability to translate complex networking and cloud security concepts into clear, differentiated messaging for technical and executive buyers
- Track record of building and executing integrated marketing campaigns in partnership with demand gen and sales teams
- Experience developing competitive battlecards and running win/loss programs
- Excellent writing skills, with a portfolio of thought leadership content (bylines, blogs, whitepapers)
- Comfortable writing scripts for video and other multimedia formats
- Experience briefing industry analysts (Gartner, Forrester, IDC, or similar)
- Experience supporting field marketing and event activations (trade shows, sales kickoffs, executive roundtables) with messaging, content, and speaker support
- Strong cross-functional collaborator who can work effectively with product management, sales, and executives
- AI fluency: daily, hands-on use of generative AI tools (e.g., Claude, ChatGPT) to speed up research, drafting, competitive analysis, and content production, treating AI as a way to extend your own bandwidth rather than a novelty
- Good judgment about where AI accelerates the work and where it doesn't, pairing AI-assisted drafts with the human review, brand voice, and accuracy checks a security company's content requires
- Bachelor's degree or equivalent practical experience
- This role is open to candidates legally authorized to work in the United States
- Direct experience marketing SD-WAN, SWG, FWaaS, CASB, ZTNA, or broader SASE/SSE offerings at an MSSP, telecom, or network security vendor
- Familiarity with cloud security posture management (CSPM), cloud workload protection, or hybrid/multi-cloud security concepts
- Experience marketing in a carrier or telecom-partnered go-to-market model
- Networking or security industry certifications (e.g., Network+, Security+) are not required but are a plus
Benefits
- Comprehensive medical, dental, and vision insurance.
- 401(k) with employer matching.
- Generous paid time off and holidays.
- Flexible spending accounts and health savings accounts.
- Employee assistance programs.
- Training and development opportunities.
- Adoption assistance program.
- Flexible work and bring people together in person for key moments based on role, team, and business needs.
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