Note: The job is a remote job and is open to candidates in USA. Ektello is seeking a highly analytical and process-oriented Marketing Analytics Operations Analyst to help drive the operational excellence of their Marketing Analytics function. This role involves partnering with various teams to enhance analytics processes and improve data-driven decision making throughout the organization.
Responsibilities
- Support executive- and organization-level reporting, with a focus on measuring Marketing's impact on institutional demand
- Help implement and scale an organization-wide marketing measurement framework, enabling teams to document initiatives and measure success consistently
- Develop dashboards, reports, presentations, and visualizations that communicate key performance metrics and actionable insights
- Partner with Marketing, Analytics, IT, and external vendors to optimize and scale the organization's Business Intelligence ecosystem
- Manage analytics workspaces, data refreshes, dataflows, and automation to improve operational efficiency
- Help establish and maintain analytics governance, documentation, taxonomy, and best practices across the organization
- Support a hybrid service/self-service analytics model by building scalable reporting solutions and educating stakeholders on available tools and resources
- Collaborate with cross-functional Agile teams to prioritize analytics initiatives aligned with business goals
- Continuously identify opportunities to improve analytics processes, reporting quality, and operational effectiveness
Skills
- Bachelor's degree or equivalent professional experience
- 3+ years of experience in Marketing Analytics
- Experience owning or supporting analytics operations, including project management, process improvement, documentation, or data governance
- Experience working with cross-functional Agile teams or similar project methodologies
- Hands-on experience with web analytics platforms such as Google Analytics (GA4) or Adobe Analytics
- Strong SQL skills with experience querying and analyzing large datasets
- Experience with Business Intelligence tools such as Microsoft Power BI, Tableau, or similar platforms
- Experience with enterprise data platforms and modern analytics tools such as Databricks, Snowflake, dbt, or comparable technologies
- Experience with Airtable or similar work management and process management platforms
- Excellent communication skills with the ability to present complex analytical concepts to both technical and non-technical stakeholders
- Proven ability to manage multiple priorities, work independently, and influence cross-functional teams
- Experience supporting marketing measurement, attribution, or performance reporting initiatives
- Familiarity with multiple digital marketing channels and their associated performance metrics
- Experience building scalable analytics processes and documentation
- Healthcare industry experience is a plus but not required
Company Overview
Company H1B Sponsorship