Note: The job is a remote job and is open to candidates in USA. Aurelia is a creator campaign marketplace connecting beauty and lifestyle creators with brands. The Social Media Manager will shape Aurelia’s online presence by creating social content, collaborating with creators, developing content formats, engaging audiences, and tracking performance across platforms such as TikTok and Instagram.
Responsibilities
- Work on Aurelia's social accounts and content calendar
- Create posts, TikToks, Reels, Stories, memes, carousels, and whatever else makes sense
- Develop recurring content formats people begin to recognize as •Aurelia•
- Keep us extremely plugged into Gen Z internet culture, beauty, fashion, creators, and emerging trends
- Work directly with creators to source and produce content
- Turn product launches, campaigns, creator wins, and platform moments into interesting stories
- Reply to comments and DMs like an actual human being
- Experiment constantly with new hooks, formats, editing styles, accounts, and ideas
- Track what's working and double down on it
- Help evolve Aurelia's voice, visual identity, and overall internet presence
- Occasionally convince us not to post something terrible
Skills
- • Your screen time is concerning but professionally useful
- • You're chronically online and have good taste
- • You understand why some brands feel effortlessly cool online and others feel like a 42-year-old marketing director pretending to be 19
- • You know the difference between participating in a trend and arriving after the trend is dead
- • You can write captions without sounding like ChatGPT wrote them
- • TikTok, Instagram, creators, beauty, fashion, internet culture, and emerging brands are already part of your world
- • You have strong instincts for visuals, editing, hooks, pacing, and storytelling
- • You've managed social accounts, grown an audience, made content yourself, worked with creators, or have something else that proves you're good at this
- • You're comfortable moving quickly without needing a 14-page creative brief
- • You actually care whether something is cool
- • You've worked with creators or influencers
- • You're deep in beauty, skincare, fashion, wellness, or lifestyle
- • You edit video yourself
- • You've grown an account from scratch
- • You have strong opinions about which brands have the best social teams right now
- • You're the person your friends send things to with “you need to see this”
Benefits
- Remote work
- Full-time employment
Company Overview