Note: The job is a remote job and is open to candidates in USA. Lockheed Martin is a leading aerospace and defense company, and they are seeking a Social Media Manager to develop and execute their enterprise social media strategy. This role is responsible for enhancing the company's digital presence and audience engagement through strategic planning, content development, and collaboration across various teams.
Responsibilities
- Develop and execute the enterprise social media strategy in alignment with Lockheed Martin's business priorities, communications objectives and Integrated Campaign Team (ICT) initiatives
- Partner with Corporate Communications and Business Area communicators to translate enterprise campaigns into platform-specific social media strategies and content plans
- Collaborate across Executive Communications, Media Relations, Government Affairs, Marketing, Visual Communications and Digital Communications to deliver integrated communications campaigns
- Lead editorial planning and contribute to an enterprise social media content calendar that supports business priorities, campaigns and real-time communications opportunities
- Write, edit and publish compelling content optimized for each social platform while maintaining a consistent brand voice and messaging framework
- Monitor social conversations, audience behavior, competitor activity and industry trends to identify engagement opportunities and emerging issues
- Analyze channel performance and campaign metrics to develop actionable recommendations that improve audience engagement and business outcomes
- Ensure quality control across enterprise social media channels, maintaining editorial excellence, accessibility standards, brand consistency and publishing governance
- Partner with Business Area social media teams to establish best practices, promote enterprise alignment and share insights across the organization
- Champion innovation by testing new content formats, emerging social platforms, AI-enabled capabilities and evolving digital storytelling techniques
- Develop reports and dashboards that communicate social media performance, audience insights and strategic recommendations to communications leadership
- Support enterprise communications during major announcements and crisis communications activities, as needed
Skills
- Bachelor's degree from an accredited college or equivalent experience/combined education
- Experience developing and executing social media strategies for a large, complex organization
- Demonstrated experience managing enterprise social media platforms and publishing tools
- Excellent writing, editing and verbal communication skills
- Experience using analytics and reporting tools to measure performance and optimize communications strategies
- Experience collaborating across multiple organizations and stakeholders to execute integrated communications initiatives
- Ability to manage multiple priorities in a fast-paced environment while maintaining strong attention to detail
- Experience supporting executive social media programs
- Knowledge of integrated communications planning across paid, earned, shared and owned media
- Experience using social listening, audience insights and competitive analysis to inform communications strategy
- Strong understanding of content governance, editorial planning and digital publishing best practices
- Demonstrated ability to simplify complex technical or business topics into compelling, audience-focused content
- Experience leading cross-functional teams and influencing without direct authority
- Curiosity and willingness to experiment with emerging technologies, AI-enabled tools and new approaches to digital communications
- Experience supporting communications in highly regulated industries or global organizations
- Familiarity with accessibility standards, digital governance and enterprise brand management
Benefits
- Medical
- Dental
- Vision
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- 401(k) match
- Flexible Spending Accounts
- EAP
- Education Assistance
- Parental Leave
- Paid time off
- Holidays
- Full-time Remote Telework: The employee selected for this position will work remotely full time at a location other than a Lockheed Martin designated office/job site.
- Work Schedules: Lockheed Martin supports a variety of alternate work schedules that provide additional flexibility to our employees.
- Schedules range from standard 40 hours over a five day work week while others may be condensed.
- These condensed schedules provide employees with additional time away from the office and are in addition to our Paid Time off benefits.
- Schedule for this Position: 4x10 hour day, 3 days off per week
Company Overview