Note: The job is a remote job and is open to candidates in USA. Stryde is an ecommerce search marketing agency serving direct-to-consumer and ecommerce brands. The company is seeking a highly skilled SEO Specialist to own technical SEO, content strategy, search optimization, performance reporting, and revenue growth across multiple ecommerce clients. The role also involves client collaboration, forecasting, link-building, and adapting strategies for AI and LLM search surfaces.
Responsibilities
- Full SEO ownership for multiple DTC client websites
- Conducting deep technical audits (crawlability, indexation, sitemaps, schema, site speed, Core Web Vitals, internal linking, canonical logic, etc.)
- Managing and troubleshooting GSC, BWT, GA4, and SEO tooling integrations
- Overseeing site migrations, URL updates, redirects, and structural improvements
- Ensuring sites follow modern SEO best practices across desktop, mobile, and AI surfaces
- Owning keyword research, clustering, and intent modeling based on ICP and buyer journeys
- Competitive analysis: SERP feature tracking, gap analysis, content opportunities
- Recommending and prioritizing new content and optimization opportunities
- Reviewing and editing content to ensure on-page excellence and search alignment
- Maintaining a repository of high-value keywords, priority pages, and content gaps per client
- Full on-page optimization: metadata, headers, schema, URL structure, content improvements
- Internal linking strategy and execution
- Identifying and resolving indexation issues, thin content, cannibalization, and crawl waste
- Regular SERP and AI search analysis (AI Overviews, Bing Deep Search, Perplexity, etc.)
- Developing and executing modern link-building strategies
- Digital PR
- Partnerships
- Resource page outreach
- Mentions in industry publications
- Monitoring backlink profiles and managing disavows (as needed)
- Organic traffic
- Keyword movement
- Page-level performance
- Search visibility
- CTR
- Indexed pages
- Conversions
- Creating clear written insights + Loom walkthroughs
- Forecasting traffic and building growth roadmaps per client
- Identifying early warning signals (drops, ranking volatility, page-level issues)
- Collaborating closely with Digital Marketing Strategists (account managers)
- Supporting content producers, creative teams, and developers with SEO best practices
- Occasionally joining client calls to present strategy, insights, or recommendations
Skills
- • 3-4 years of hands-on SEO experience for ecommerce or DTC brands
- • Proven track record of driving significant year-over-year organic traffic and revenue growth
- • Deep understanding of:
- • Technical SEO (crawlability, indexation, CWV, IA, structured data)
- • Content strategy & search intent modeling
- • Keyword clustering & prioritization
- • Competitive analysis & SERP feature tracking
- • Internal linking strategy & site architecture
- • GSC, GA4, BWT, Screaming Frog, Ahrefs/SEMrush
- • Experience collaborating with writers, dev teams, and designers
- • Strong presentation, documentation, and communication skills
- • Ability to manage multiple clients simultaneously in a fast-paced environment
- • Be available from 9-5pm Mountain Standard Time
- • AI search surfaces & LLM optimization best practices (bonus)
Company Overview