Note: The job is a remote job and is open to candidates in USA. Interactive Strategies is a full-service digital agency that helps mission-driven organizations communicate through digital marketing and storytelling. The Senior Web Content Strategist will lead web content strategy, research, audits, governance, and content creation while collaborating with creative teams and clients. The role also supports SEO, accessibility, CMS management, digital campaigns, new business efforts, and content quality review.
Responsibilities
- Lead web content strategies from start to finish. Conduct research, audits, and competitive reviews, then shape the plan for how content gets created, organized, and governed
- Team up with creative directors, designers, and digital strategists. Brainstorm bold ideas and bring them to life through words and visuals that work seamlessly together
- Collaborate directly with clients. Ensure content plans align with their goals, deadlines, and big-picture vision
- Champion best practices. Apply SEO, accessibility, and web-writing standards
- Adapt to different brand voices. Follow style guides with precision while keeping the brand guidelines in focus
- Get hands-on in CMS platforms. Use WordPress, Drupal, or Sitecore to build, edit, and manage digital content
- Stay ahead of trends. Keep up with best practices, new technology, and AI tools, and help clients make smart, ethical choices about how to use them
- Support creative projects beyond the web. Contribute to email campaigns, paid media, and brainstorms that inspire donors and craft paid social ads that drive results
- Contribute to new business efforts. Shape proposals, edit presentations, and show prospective clients the power of strong content
- Collaborate with fellow writers. Review, refine, and elevate each other’s work until the final product shines
Skills
- * **Experience**: 5+ years of professional writing experience, ideally in an agency
- Degree in a related field (or equivalent professional/military experience)
- * **Expertise**: Strong knowledge of web content strategy, UX writing, content design for component-based pages, and working familiarity with digital marketing copy (email, ads)
- * **Creativity**: A fresh thinker who brings original ideas to the table
- * **Versatility**: Skilled at adapting writing style for different industries, brands, and audiences
- * **Tech-savvy**: Comfortable with CMS platforms like WordPress, Drupal, and Sitecore
- * **Project management**: Proven ability to juggle tasks, deadlines, and details without losing quality
- * **Team player**: Collaborative, open to feedback, and always contributing in a positive way
- * **Precision**: Strong grammar, editing, and attention to detail
- * **Nonprofit knowledge**: Familiarity with nonprofit content and fundraising strategies
- * SEO chops (keyword research, tools like SEMRush or Ahrefs)
- * Interest in AI trends and prompt engineering
- * Experience working in a content management tool like GatherContent, Slickplan, or Bynder Content Workflow
Benefits
- A collaborative, supportive team environment.
- Flexible work schedule, including remote work options.
- Opportunities for professional growth and skill development.
- Exposure to a variety of industries, with a strong focus on nonprofits.
- Access to training, conferences, and networking opportunities.
- Company-sponsored health, vision and dental insurance
- Pre-tax Flexible Spending Account (FSA)
- Profit sharing
- 4 weeks of PTO to start, 5 weeks at year 3
- Company-paid short-term and long-term disability
- Company-paid life and AD&D insurance
- 11 paid holidays
- 401k with company match
- New business referral bonus
- Professional development opportunities
- Flexible work schedule
- Pre-tax DC Metro SmartBenefits
Company Overview