Note: The job is a remote job and is open to candidates in USA. Motive is hiring a Senior Technical SEO Specialist to lead its technical SEO program and strengthen the technical health and structure of its web presence. The role covers site audits, AI-search readiness, international SEO, page and template optimization, and SEO requirements for launches, in partnership with web, engineering, content, and marketing teams.
Responsibilities
- Lead execution for Motive's technical SEO program, conducting recurring audits covering crawlability, indexation, rendering, redirects, canonical tags, internal link structures, structured data, and page quality
- Use and help improve AI-assisted workflows that turn crawl and search performance data into a clear, prioritized list of fixes, with human judgment applied before anything ships
- Make sure priority pages can be accessed, understood, and cited by AI answer engines, covering AI crawler access rules, server-side rendering of key content, structured data, entity signals, and page structure that's easy to extract
- Identify and resolve content cannibalization and duplication, working with Content and Web to consolidate, redirect, or differentiate pages so each topic has one clear page that ranks
- Partner with Web Engineering to improve site errors, warnings, and performance issues on key pages & templates, with recommendations tied to impact on traffic and conversion
- Optimize high-intent product, solution, and industry pages so they rank and convert on non-brand searches
- Improve information architecture, navigation, and internal linking so our pages connect cleanly and capture long-tail demand
- Drive technical SEO across our international sites, including hreflang, regional sitemaps, canonical strategy, and localized templates. Partner with regional marketing teams and native-language reviewers so localized pages reflect how local buyers actually search
- Define technical SEO requirements for new templates, page types, and CMS capabilities, and provide SEO QA for launches, migrations, and redesigns
- Turn findings into clear, engineering-ready requirements that explain what's wrong, why it matters, and how to fix it
- Act as the primary technical SEO partner for web and marketing stakeholders, and help non-technical partners understand trade-offs and impact
Skills
- 5+ years of technical SEO experience
- Bachelor's degree required
- Deep expertise in crawling, indexation, JavaScript SEO, sitemaps, canonicals, redirects, hreflang, internal linking, Core Web Vitals, performance, and mobile UX
- Experience scaling information architecture across category, product, long-tail, international, and localized pages
- Knowledge of schema.org/JSON-LD implementation and validation, plus diagnosing keyword cannibalization at scale
- Proven partnership with web and engineering teams to deliver technical fixes and measure impact on traffic, leads, and pipeline
- Experience applying AI or agentic workflows to automate SEO audits and recommendations with appropriate human oversight
- Strong understanding of AEO, generative search, crawler access, structured data, page architecture, algorithm updates, AI search features, and evolving SEO measurement
- Strong analytical skills with large crawl and search datasets; proficiency in Google Search Console, Semrush, Screaming Frog, log analyzers, and web analytics
- Excellent written and verbal communication, with the ability to explain technical concepts to non-technical stakeholders
- The applicant must be authorized to receive and access those commodities and technologies controlled under U.S. Export Administration Regulations
- 5+ years of technical SEO experience, ideally in B2B SaaS or complex, multi-template environments
Benefits
- Health, pharmacy, optical and dental care benefits (subject to eligibility requirements)
- Paid time off (subject to eligibility requirements)
- Sick time off (subject to eligibility requirements)
- Short-term and long-term disability coverage (subject to eligibility requirements)
- Life insurance (subject to eligibility requirements)
- 401k contribution (subject to eligibility requirements)
- For certain roles, total compensation may include restricted stock units.
- Remote work (United States)
Company Overview