Note: The job is a remote job and is open to candidates in USA. Stella Rising is a marketing and media agency serving high-growth consumer brands and service companies. The Senior Manager, Media Strategy & Activation oversees campaign planning, activation, optimization, and performance, while connecting client business goals to strategic media plans and coordinating vertical and channel teams. The role also involves client relationship management and mentoring junior strategy team members.
Responsibilities
- Manage all aspects of media plan preparation and participate in strategic execution with junior team members
- Connect research and data-driven media insights to guide strategic planning
- Present team-approved tactical media plans to clients and confidently field client questions
- Guide channel leads in campaign management and identify performance concerns
- Oversee budget and pacing and maintain accuracy of client flowcharts
- Manage third-party campaign performance, identify and approve optimizations that deliver on client media objectives throughout the campaign flight
- Foster strong client relationships
- Guide onboarding, learning and development, goal setting, and mentoring for more junior members of the strategy team
Skills
- Proven expertise in cross-channel media tactics and planning
- Advancing leadership and team management skills
- Mastery of research tools (MRI, Comscore, Pathmatics, eMarketer, etc.)
- Solid understanding of media analytics
- Basic understanding of digital ad operations and platforms
- Proficiency with reporting tools (GA4, DCM, Datarama)
- Strategic thinker and problem-solving capabilities
- Excellent communication (including presentation skills) and collaboration skills (internal team & external clients)
- Strong management & organizational skills (people, projects, deadlines)
- High-level understanding of media platforms (Meta, TikTok, Google, and Programmatic)
- Expert knowledge of Excel and PowerPoint
- Bachelor's degree in marketing or related field preferred
Benefits
- Employee learning and recognition is prioritized
- Health insurance
- Vision insurance
- Dental insurance
- Life insurance
- 401k with company match
- Wellness reimbursements
- Technology reimbursements
- Home office setup support
- Over 7 weeks of PTO
- Summer Fridays
Company Overview