Note: The job is a remote job and is open to candidates in USA. Envista Holdings Corporation is a company whose Digital Marketing & Innovation Center supports digital marketing technology across its Operating Companies. The Senior Digital Product Manager will lead the adoption, optimization, governance, and evolution of the MarTech portfolio while managing a team of specialists and partnering with stakeholders, IT teams, and vendors.
Responsibilities
- Manage and optimize a portfolio of digital marketing platforms, including tools such as HubSpot, SEMrush, Anyword, and similar MarTech solutions
- Develop and maintain product roadmaps aligned to stakeholder priorities and business objectives
- Evaluate platform enhancement requests and prioritize initiatives based on impact, adoption, and business value
- Partner with platform vendors and internal teams to implement new capabilities and improvements
- Monitor platform performance, utilization, and adoption metrics
- Lead, coach, and develop a team of digital marketing and MarTech specialists
- Establish team goals, priorities, and workload management practices
- Foster a culture of accountability, innovation, collaboration, and customer service
- Support career development and skill growth across the team
- Ensure appropriate resource allocation across projects and operational responsibilities
- Act as the primary product management partner for corporate marketing and OpCo stakeholders
- Gather and translate business requirements into actionable platform improvements
- Drive user adoption through enablement programs, communications, training, and best practices
- Build trusted relationships with business leaders and users across the organization
- Monitor and improve stakeholder satisfaction with DMIC-managed platforms
- Support governance processes and standards for DMIC-owned platforms
- Assist with vendor management, licensing oversight, renewal planning, and business cases
- Identify opportunities to consolidate or optimize marketing technologies
- Develop scalable processes for intake, prioritization, documentation, and support
- Ensure platform usage aligns with organizational standards and business objectives
- Partner with IT teams on system integrations, platform enhancements, and operational improvements
- Collaborate with analytics, marketing, and digital teams to support business initiatives
- Facilitate communication between technical and business stakeholders
- Support implementation and rollout of new technologies and capabilities
Skills
- • Bachelor's degree in Marketing, Business, Information Systems, Technology, or a related field
- • Equivalent combination of education and relevant experience will be considered
- • 5-8 years of experience in digital product management, marketing technology, digital marketing, or related disciplines
- • 2+ years of direct people leadership experience
- • Experience owning or supporting digital marketing platforms within an enterprise, agency, or consulting environment
- • Experience managing cross-functional stakeholders and business relationships
- • Experience supporting platform adoption, change management, and user enablement initiatives
- • Understanding of digital marketing technologies and MarTech ecosystems
- • Experience with platforms such as HubSpot, SEMrush, Anyword, marketing automation tools, analytics platforms, or similar technologies
- • Familiarity with APIs, system integrations, and marketing technology workflows
- • Ability to translate business requirements into product enhancements and operational improvements
- • Strong communication, project management, and stakeholder management skills
- • Analytical mindset with the ability to use data to drive decision-making
- Experience working in a marketing agency, consulting firm, or shared-services organization strongly preferred
Benefits
- Remote work arrangement in the United States
Company Overview
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