Note: The job is a remote job and is open to candidates in USA. TechTriad is seeking a highly autonomous and technically strong Product Manager to lead customer acquisition platforms and marketing technology. This role will focus on owning acquisition-focused products, optimizing existing solutions, and collaborating with global teams to enhance digital acquisition capabilities.
Responsibilities
- Own the end-to-end acquisition product ecosystem across new platform launches and existing digital properties
- Lead configuration, testing, and readiness of acquisition workflows for new platform implementations
- Ensure business continuity for legacy acquisition systems during platform migrations
- Manage and validate cross-platform integrations to ensure accurate lead flow, data quality, and system reliability
- Design and launch new acquisition capabilities to improve lead generation and conversion
- Develop documentation, onboarding, and training to enable global teams
- Optimize on-site acquisition experiences to improve engagement and conversion
- Partner with stakeholders to ensure SEO readiness during platform transitions
- Monitor acquisition systems, workflows, and integrations for operational stability
- Identify opportunities to improve acquisition processes, technology, and workflows
Skills
- Experience in Product Management, Marketing Technology, Growth, or Customer Acquisition platforms
- Proven ability to manage multiple platforms, vendors, and integrations within complex environments
- Strong experience designing, testing, and implementing cross-platform workflows and automation
- Demonstrated success delivering new (0→1) product or acquisition initiatives
- Ability to translate business requirements into scalable operational solutions with minimal engineering support
- Experience supporting legacy platforms alongside new technology implementations
- Strong documentation, testing, validation, and process management skills
- Excellent communication and stakeholder management skills across business and technology teams
- Analytical mindset with the ability to identify gaps and optimize complex workflows
- Comfortable working in fast-paced, ambiguous environments with a high level of ownership
- Experience with Shopify, eCommerce platforms, or large-scale platform migrations
- Knowledge of SEO best practices and website migration strategies
- Experience with CRM, marketing automation, and lead management platforms
- Exposure to personalization, conversion optimization, and digital engagement tools
- Understanding of Martech ecosystems, APIs, webhooks, and system integrations
- Experience supporting global teams and multi-region digital programs
- Familiarity with marketing analytics and performance reporting tools
- Experience working in Agile or iterative product delivery environments
Company Overview