Note: The job is a remote job and is open to candidates in USA. ProRata.ai is redefining digital advertising for the AI era through patent-pending AI agent technology. They are seeking a Principal Program Manager to drive the successful planning, coordination, and delivery of core AdTech product initiatives, ensuring high-quality and timely launches of ad serving infrastructure and workflows.
Responsibilities
- Lead end-to-end program planning and execution for major AdTech initiatives, including the ad serving system, agentic backend workflows, campaign/creative management tools, scalable reporting, and fraud detection systems
- Partner closely with the Principal Software Engineering Manager (Tech Lead) and engineering teams to define technical roadmaps, break down epics into actionable milestones, and drive on-time delivery
- Collaborate with the frontend team, Product, and Business Development to align on requirements for campaign management, creative optimization, and advertiser/publisher-facing features
- Manage cross-functional dependencies, risks, and blockers — proactively surfacing issues and coordinating resolutions across Engineering, Product, Design, and external partners (publishers, SSPs, DSPs)
- Establish and maintain clear program artifacts: roadmaps, timelines, status reporting, RACI matrices, and success metrics to ensure transparency for leadership and stakeholders
- Drive launch readiness and post-launch activities, including go-to-market coordination, partner integration support, performance monitoring, and iterative improvements
- Facilitate effective working sessions, prioritization decisions, and trade-off discussions between technical constraints and business needs
- Continuously improve program management processes, tools, and best practices as the AdTech platform scales from pilots to production traffic
Skills
- 8+ years of experience in Program Management, Technical Program Management, or related roles, with a proven track record delivering complex software products at scale
- Experience working in advertising technology (ad serving, programmatic, real-time bidding, or AI-driven ad platforms) is strongly preferred
- Demonstrated ability to manage large-scale technical programs involving distributed systems, low-latency infrastructure, and emerging AI/ML components
- Strong technical fluency — able to understand system architecture, APIs, scalability challenges, and AI concepts (LLMs, agentic workflows, inference) without writing production code
- Excellent project and program management skills, including roadmap planning, risk management, dependency tracking, and stakeholder communication
- Exceptional communication and influence skills — able to align diverse teams (engineering, product, business) and present clearly to executives
- Comfort operating in a startup environment with evolving requirements, high ambiguity, and rapid iteration
- Bachelor's degree in Computer Science, Engineering, Business, or a related field (or equivalent experience)
- Prior experience with GenAI/LLM-powered products, prompt engineering, or agentic systems
- Background in adtech ecosystems (OpenRTB, header bidding, SSP/DSP integrations, ad quality, fraud detection)
- Hands-on experience with agile methodologies, Jira/Asana/Linear, and program management tools
- Startup experience — thriving in resource-constrained, high-ownership environments
- Familiarity with cloud-native architectures and AI inference challenges
Benefits
- Equity participation
- Opportunity to work at the forefront of AI technology
- Collaborative and innovative work environment
- Competitive salary and benefits package
- Professional development and growth opportunities
- Chance to make a significant impact on the company's success
Company Overview