To support a growing portfolio of clients, the full-time Remote PPC SEM Specialist will manage and optimize paid search campaigns across Google Ads, Bing Ads, and Facebook Ads, while conducting keyword research and performance analysis in a fully remote environment.
Key Responsibilities
• Conduct keyword research and write ad copy while structuring campaigns and ad groups for optimal performance
• Create, analyze, and optimize paid advertising campaigns across various platforms, ensuring alignment with client goals
• Monitor campaign performance and provide data-driven recommendations for improvements through reporting tools
Required Qualifications
• Minimum of 6 months of experience managing SEM or PPC campaigns
• Proficiency with Google Ads Editor and Bing Ads Editor
• Experience using Google Keyword Planner or similar keyword research tools
• Strong analytical skills with the ability to work with large data sets in Excel
• Availability to work 40 hours per week, Monday through Friday, during Pacific Time hours