Note: The job is a remote job and is open to candidates in USA. Agility is a precision brand advertising platform that helps mid-market and enterprise brands create new buyers and grow with certainty. The Precision Strategy Consultant will develop and implement advertising strategies, lead cross-functional teams, and ensure customer satisfaction by achieving their KPIs through tailored precision strategies.
Responsibilities
- Prepare for and lead strategic discovery and planning meetings
- Direct internal and customer teams in creative and strategy discussions
- Manage relationships and understand each customer's internal company structure
- Coordinate with vendor, analytics, and audience partners on the customer's behalf
- Own reporting calls and QBRs using best practices and innovative data segmentation
- Understand each customer's fiscal year, decision-making process, and budget capacity to forecast advertising investment and identify new opportunities
- Consult with customers to design persona strategies
- Participate actively in messaging, ad creative, and design discussions
- Project manage campaign timing and budgeting, including accurate investment forecasting
- Drive strategy through audience, inventory, creative, tracking, measurement, and reporting consultation
- Work with supporting strategists and engineers on execution and reporting; assist with optimization and planning
- Create feedback loops with internal stakeholders and customers on campaign success
- Identify key tasks to own while delegating execution to specialists
- Stay current on trends, product offerings, and new technologies
- Become an expert in precision advertising; make vendor and partner recommendations as needed
- Take ownership of customer performance and success
- Hold to revenue and retention targets
- Strategically pitch new initiatives at the right time
Skills
- 8+ years in digital marketing, advertising, marketing management, or programmatic media buying (Display, CTV, Audio, DOOH), plus 3+ years in marketing leadership or strategic consulting
- Working knowledge of DSP campaign construction including audience targeting tactics and levers
- Experience in other digital channels: PPC, social, email, and SEO
- Proficiency in third-party analytics platforms like GA
- Fluency in Google Sheets or Excel for marketing reporting and analysis
- Familiarity with multi-touch attribution, lift analysis, and brand lift studies
- Demonstrated professional poise in spoken word, written word, and presentation
- Strong project management track record using tools like HubSpot, Monday, or Trello
- Situational awareness and emotional intelligence in customer and team interactions
- Proven ability to drive projects to completion
- Experience managing paid media budgets of $2M+ annually
- Strategic vision and planning: Collaborate with customer marketing leadership to develop and oversee precision advertising plans, using data and analytics to inform decisions and measure success
- Customer relationship and consultation: Act as a strategic advisor, guiding customers through the precision advertising landscape and facilitating discussions around audience strategy, brand messaging, creative adaptation, optimization, measurement, and results
- Collaboration and leadership: Lead cross-functional teams to develop and execute integrated customer strategies. Mentor junior team members and foster a culture of learning. Coordinate across disciplines to maximize ROI and keep campaigns aligned with strategic objectives
- Communication and persuasion: Engage customers via email, Slack, video calls, and in-person as needed. Communicate complex strategies clearly and persuasively, and drive strategic conversations in quarterly business reviews
- Principles and ethics: Maintain integrity, set and achieve meaningful goals, and do work you're proud of. Build healthy relationships without sacrificing results. Use focus as a tool for executing with precision
- Innovation and growth: Identify growth opportunities for customers, collaborate with Account Executives on compelling presentations, and work closely with Product to surface insights that surprise and delight. Support Agility's OKRs through innovation and performance improvement
- Network and advocacy: Build a positive impression of Agility through exceptional results. Bring a network of peers and past colleagues who trust your judgment — and who might follow you here
- Established relationships with enterprise B2B or multi-location / franchise brand marketing teams — candidates who could bring those client partnerships to Agility will stand out
Company Overview
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