Note: The job is a remote job and is open to candidates in USA. Vercel is an agentic infrastructure company that builds products including Next.js, v0, and AI SDK to help people and agents ship software. The Marketing Operations Manager will own and evolve the systems, data, and workflows supporting marketing operations, including martech administration, campaign execution, lifecycle automation, data governance, and AI-assisted process automation.
Responsibilities
- Administer our core martech stack—including our marketing automation platform ([Customer.io](http://Customer.io)) and its integration with Salesforce, Snowflake, and downstream systems —keeping tools tightly connected and data flowing reliably
- Build, QA, and launch marketing campaigns and email programs in partnership with Growth Marketing, ensuring clean execution and measurable results
- Design and maintain lifecycle, nurture, and automation flows that move leads through the funnel and support segmentation and personalization
- Own data hygiene and governance across marketing systems—deduplication, normalization, enrichment, and the standards that keep our data trustworthy
- Use AI-native dev tools (v0, Claude Code, Vercel) to build internal helpers, automate repetitive workflows, and prototype solutions to ops problems quickly
- Partner with RevOps and GTM Analytics to ensure reliable lead flow and reporting, proactively flagging gaps, bottlenecks, or tech debt before they become problems
Skills
- 5+ years of Marketing Operations experience in SaaS or high-growth startups
- A hands-on operator who not only administers the martech stack but actively improves and automates it
- Deep familiarity with marketing automation platforms (e.g. Customer.io, Marketo) and CRM systems (e.g. Salesforce)
- Comfortable working with integration and data-routing tools (e.g. Tray.io, RudderStack, Segment)
- Hands-on experience with AI-native development tools like v0, Cursor, or similar—and genuinely excited to use them to move fast on early ideas
- Comfortable reading and lightly editing code, and writing basic SQL to pull and validate data
- Strong instincts for data quality and detail, with a bias toward fixing root causes over patching symptoms
- Thrives in ambiguity and a fast-moving environment, and likes owning problems end to end
- Have hands-on experience with TypeScript, more advanced SQL, or data modeling for GTM systems
- Have built or scaled systems in support of PLG motions or developer-focused products
- Have built internal tools or ops automations that went beyond stitching existing platforms together
- Have experience building on Vercel or similar modern web platforms
Benefits
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
- Remote work for US-based employees in the Pacific, Mountain, or Central time zone, or hybrid work out of the San Francisco HQ or Austin office.
Company Overview