Note: The job is a remote job and is open to candidates in USA. SecurityScorecard is a global cybersecurity ratings company that helps organizations identify and address cybersecurity risks. The Marketing Operations Engineer will build and optimize GTM systems, marketing automations, and AI-powered workflows across the marketing technology stack to improve lead-to-pipeline conversion. The role partners with Marketing, Sales, Business Development, Revenue Operations, Finance, and IT to deliver scalable, data-driven solutions.
Responsibilities
- Build and improve AI-powered workflows and agents using Claude, Claude CoWork, Clay and Artisan to power demand generation and BDR motions
- Implement enrichment and signal-detection tooling, like Clay, to uplevel data governance
- Use Claude Code and other AI development tools to prototype, build, test, and troubleshoot solutions
- Deploy AI automation into the marketing project management and intake request model, ensuring alignment with SLA framework for on-time delivery of quality campaigns
- Improve marketing effectiveness by building a rigorous approach to operational processes impacting pipeline generation target attainment
- Support ongoing user enablement and adoption of the GTM stack
- Design and manage signal-based triggers, including lead scoring and routing in partnership with BDR and Sales teams
- Develop and manage data models and scoring layers for customer propensity, ICP attribution, and lead and account scoring
- Scale and optimize repeatable, data-driven plays across marketing channels to improve lead-to-meeting conversion, pipeline generation, and funnel efficiency
- Develop marketing lead lifecycle and qualification processes to ensure prospects and customers receive timely, relevant follow-up from our sales teams
- Administer marketing database strategy including growth, enrichment, hygiene, and governance
- Develop applications surfacing insights to improve top, middle and bottom-of-funnel inbound processes and activity
- Document and communicate what you build so solutions can be maintained and improved over time
- Measure whether the solutions you build are improving adoption, efficiency, data quality, or business outcomes
- Collaborate across business and technical teams, build relationships and influence stakeholders
Skills
- 3+ years' experience in GTM Engineering/Marketing Operations at an Enterprise B2B (high tech) organization
- In-depth knowledge of MAP (Marketo preferred), CRM (Salesforce preferred)
- Hands-on experience using AI tools (Claude, ChatGPT, or similar) to build or prototype workflows
- Experience with best-in-class MarTech stack, including ABM, enrichment, database, and prospecting tools (Clay, AI prospecting technologies and Claude are a plus)
- Fluency in B2B marketing
- Tolerance for ambiguity and ability to work in a fast-changing environment, with a sense of urgency
- Extreme attention to detail to prevent issues from arising and great at troubleshooting and resolving quickly, if they do
- Demonstrated organizational, planning and project management skills; the ability to develop creative solutions to complex problems and manage multiple initiatives
- Ability to seek diverse input from multiple stakeholders to drive innovative solutions
- Excellent communication and collaboration skills
- Comfort bringing forward new ideas for using AI, data, signals, and automation to improve the customer buyer journey
- Marketo and Salesforce certifications a plus
Benefits
- Stock options
- Health benefits
- Unlimited PTO
- Parental leave
- Tuition reimbursements
- Annual performance-based incentive compensation awards, for eligible employees
- Equity, for eligible employees
- Employees who live within 75 miles of our Midtown NYC or Downtown Austin office are required to work onsite 1–2 days per week. Employees who live outside a 75-mile radius of both offices are eligible for fully remote work.
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