Note: The job is a remote job and is open to candidates in USA. Bon Appétit Management Company operates contract food service focused on great food and outstanding service. The Marketing & Experience Director will lead brand marketing, customer experience, communications, and food and beverage initiatives for a premier corporate dining account, partnering with creative and field teams to increase satisfaction, participation, and revenue.
Responsibilities
- Implement and uphold programming standards, marketing storytelling, and small business partnerships, while coordinating a consistent employee experience across multiple sites
- Own retail look, brand management, communications, and food & beverage experiences — maintaining Bon Appétit's standard of excellence and accuracy at every location
- Create and collaborate on client-facing materials, including decks, lookbooks, and guides
- Partner creatively with the Image + Style team to design experiences that boost satisfaction, participation, and revenue
- Use our activation toolkit to lead most efforts, and manage small-scale design projects with our design team for account-specific needs
- Support field teams on-site for brand activations, client needs, and account openings
- Proactively recommend fresh, retention-driving customer experience ideas
- Develop new strategies to promote existing and new locations, enhancing sales and satisfaction
- Activate our brand internally through people programs and externally through signature customer experience initiatives (WOWS)
Skills
- A genuine passion for food and hospitality, with a foundational knowledge of culinary trends and an interest in sustainability
- 5+ years of marketing, communications, or PR experience — agency-side or in-house within restaurants or foodservice
- A proactive, assertive mindset with a track record of spotting and capturing growth opportunities, plus strong creative and strategic thinking
- Proficiency in Microsoft Office, Photoshop, Adobe Acrobat, Canva, and WordPress; design process experience is a plus
- Excellent writing skills, with sharp grammar and attention to detail
- A highly organized, self-motivated professional who thrives with minimal supervision and delivers excellence independently
- Outstanding interpersonal and public speaking skills, with confidence engaging directly with clients
- BA/BS in Marketing, Communications, Public Relations, or Journalism preferred
Benefits
- Employee Referral Bonus
- Medical
- Dental
- Vision
- Life Insurance/ AD
- Disability Insurance
- Retirement Plan
- Paid Time Off
- Holiday Time Off (varies by site/state)
- Associate Shopping Program
- Health and Wellness Programs
- Discount Marketplace
- Identity Theft Protection
- Pet Insurance
- Commuter Benefits
- Employee Assistance Program
- Flexible Spending Accounts (FSAs)
- Paid Parental Leave
- Personal Leave
- Remote-based position with quarterly travel to portfolio client sites
- Associates may also be eligible for paid and/or unpaid time off benefits in accordance with applicable federal, state, and local laws.
Company Overview