Note: The job is a remote job and is open to candidates in USA. MISUMI Americas is a leading provider of manufacturing solutions, seeking a Marketing Content Writer to enhance their brand presence. The role involves creating high-impact content for various marketing channels, collaborating with teams to produce engaging materials that drive demand generation and support sales efforts.
Responsibilities
- Write content for print, web, email, advertising, presentations, and other marketing materials
- Research, interview, and write compelling thought leadership articles for media requests and external publications, such as Forbes and Fast Company
- Help write and develop customer case studies
- Review and edit technical content authored by a team of engineering copywriters and contributors
- Help develop copy for video, social, working closely with the social media and community manager
- Produce well-written content that is SEO-friendly and optimized for conversion
- Create compelling ad copy, landing pages, and promotional comms for marketing campaigns
- Collaborate with designers and creative teams
- Work with analysts to continuously improve content performance
- Brainstorm and manage projects and juggle multiple deliverables
- Ensure key messages and brand voice are reflected in all external communications
- Draft responses for awards and speaking engagements
Skills
- Bachelor's degree in marketing, communications, journalism, English, or a related field
- 2+ years experience writing for a technical audience
- Must have B2B experience
- Passion for writing with an excellent portfolio of work
- Excellent editorial, proofreading, and writing skills
- Excellent interpersonal, verbal, and written communication skills
- Highly skilled at writing copy for a technical audience is required (experience with B2B marketing to mechanical engineers and supply chain leaders)
- Quickly grasp complex ideas and concepts
- Ability to manage multiple projects and meet deadlines under pressure
- Familiarity with persona development and marketing tactics
- Experience writing direct response copy with strong calls to action (CTAs)
- Desire to experiment with ideas, iterate quickly and collaborate with a fast-paced marketing team
- Familiarity with AI content generation required, but you must also be able to write strong copy without using AI
Benefits
- Competitive medical, dental, and vision insurance
- 401K plan
- Parental leave programs
- Paid volunteer days
- And much, much more!
Company Overview