Note: The job is a remote job and is open to candidates in USA. Updater is a leading technology platform helping major brands acquire and retain customers at scale. As the Lead Data Analyst for Product Analytics, you'll own how we measure product performance across Updater's product lines and build reporting that tracks key KPIs while explaining user behavior and opportunities.
Responsibilities
- Define, build, and maintain the Looker dashboards that track funnel conversion and key product KPIs across product lines, so every team shares one trusted view of performance
- Investigate user behavior across the full journey (invite → onboarding → active usage → conversion) to explain why metrics move and where the biggest opportunities hide
- Design and analyze A/B tests that are statistically sound and trusted for business decisions, partnering with product and marketing to raise conversion across our buyflows
- Build and maintain dbt models in Snowflake that power self-serve analytics and keep metric definitions consistent and reliable
- Size opportunities and quantify the impact of launches so product teams invest in the highest-leverage work
- Own recurring performance reporting for key enterprise partners, in collaboration with customer success
- Monitor product health, help spot anomalies before they hit the business, and answer high-stakes questions with fast, rigorous analysis
Skills
- 5+ years of experience in product analytics, data analysis, or a similar role
- Expert SQL and strong experience with modern analytics warehouses (Snowflake, BigQuery, Redshift)
- Hands-on experience designing, instrumenting, and analyzing A/B tests with sound statistical rigor
- Experience building dashboards and self-serve reporting in a BI tool (Looker strongly preferred, experience with Fullstory a plus)
- Deep familiarity with funnel analysis, conversion metrics, and user journey analytics
- Product sense: you think like a designer and a strategist — you see the opportunity behind the metric, not just the metric
- Comfort with ambiguity: you consistently deliver results from open-ended questions, without waiting for a perfectly scoped ticket
- Strong communication: you tailor your message to your audience, whether that's an executive, an engineer, or a non-technical partner
- Relationship builder: you proactively build trust with stakeholders who don't speak SQL
- Experience with dbt and analytics engineering workflows
- Python (or similar) for analysis and automation
- Experience in marketplaces, embedded commerce, affiliate, or other multi-party revenue environments
- Experience using LLM-based tools to accelerate analytical work
Benefits
- Medical, Dental, and Vision Insurance
- Flexible PTO
- 13 paid company holidays annually
- Updater Stock Options
- 401(k) with employer match
- Wellbeing Subsidy
- One Medical membership
- Virtual on-demand healthcare through Teladoc and Talkspace
- Flexible spending account (FSA)
- Health savings account (HSA)
- Supplemental Short & Long Term Disability Insurance
- Supplemental Life Insurance
- Paid Parental Leave
Company Overview
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