Note: The job is a remote job and is open to candidates in USA. Confidential company is seeking a hybrid Information Architect and Technical SEO Lead to manage the structural foundation of their web presence. This hands-on contract role involves leading a site architecture overhaul while ensuring technical SEO health and optimizing user experience.
Responsibilities
- Audit the existing site structure, navigation, taxonomy, and internal linking; identify gaps between how users seek information and how content is currently organized
- Design and document a scalable IA: sitemaps, page hierarchies, URL structures, navigation systems, taxonomies, and metadata schemas
- Develop content models and templates in partnership with content and design teams, ensuring consistency across page types
- Run card sorting, tree testing, and stakeholder workshops to validate IA decisions with real user data
- Create migration maps and redirect strategies for restructured or consolidated content
- Own the technical SEO roadmap: conduct full-site technical audits covering crawlability, indexation, rendering, site speed, Core Web Vitals, mobile experience, and structured data
- Define and implement structured data (schema.org) strategy across key page types
- Manage crawl budget, XML sitemaps, robots directives, canonicalization, hreflang (if international), and pagination handling
- Establish internal linking strategy that distributes authority in line with business priorities
- Partner with engineering to scope, prioritize, and QA technical SEO fixes; write clear, dev-ready tickets with acceptance criteria
- Oversee SEO requirements for any site migration, replatforming, or redesign, including pre/post-launch validation
- Monitor organic performance and technical health via Google Search Console, log file analysis, and crawl tools; report on progress with clear KPIs
Skills
- 6+ years of combined experience in information architecture, UX strategy, and/or technical SEO, with at least 3 years in a lead or senior capacity
- Demonstrated success leading a site restructure, migration, or replatforming project with measurable organic outcomes
- Deep fluency with technical SEO tooling: Screaming Frog (or Sitebulb), Google Search Console, GA4, log file analyzers, and at least one enterprise platform (Botify, Lumar, Ahrefs, Semrush, or similar)
- Working knowledge of how modern sites are built and rendered: HTML/CSS, JavaScript rendering and its SEO implications, CDNs, server responses, and status codes. You can read code and dev tickets even if you don't write production code
- Hands-on experience with structured data implementation and validation
- Experience with IA methods and tools: card sorting, tree testing (e.g., Optimal Workshop), sitemapping and flow tools (Figma, Miro, or similar), and CMS content modeling
- Strong documentation habits — you produce artifacts (IA specs, audit reports, redirect maps, ticket writeups) that teams can act on without you in the room
- Excellent stakeholder communication; able to explain tradeoffs to executives, designers, and engineers in their own language
Company Overview