Note: The job is a remote job and is open to candidates in USA. Teachers of Tomorrow is a leading national alternative certification program provider located in Houston, Texas. They are seeking a HubSpot Analyst to oversee and optimize the Marketing Hub and Sales Hub, ensuring data accuracy and supporting marketing automation to improve interactions with prospective and current educators.
Responsibilities
- Serve as the primary administrator for HubSpot Marketing Hub and Sales Hub across all brands
- Maintain a clean, structured, and compliant CRM environment, including fields, properties, pipelines, lists, and permissions
- Oversee database health, including contact quality, duplicate management, and lifecycle hygiene
- Manage user roles, team permissions, and access for Marketing and Sales teams
- Build and maintain automated workflows for lead routing, scoring, nurturing, and sales handoff
- Support lifecycle management from first touch to enrollment or purchase
- Partner with Marketing on email automation, segmentation, and triggered campaigns
- Collaborate with Sales leadership to automate tasks, notifications, and follow up sequences
- Create and manage dashboards for Marketing and Sales teams, including funnel performance, conversion tracking, and revenue attribution
- Build custom reports for leadership, Product Strategy, and cross functional teams
- Diagnose reporting discrepancies and ensure consistency across platforms
- Partner with Marketing Ops on attribution logic, tracking, and measurement frameworks
- Manage integrations between HubSpot and external tools such as CRM, LMS platforms, ad platforms, call systems, and lead forms
- Ensure data flows accurately from web properties, landing pages, ads, and third party tools
- Conduct regular audits of integrations and troubleshoot technical issues
- Partner with Digital and Performance Marketing to maintain pixel accuracy, UTMs, and conversion tracking
- Provide day to day support for enrollment teams, including pipeline setup, task automation, sequences, and deal flow improvements
- Build and maintain templates, snippets, playbooks, and sales resources
- Monitor sales activity trends and recommend process improvements
- Train new sales team members on system usage and best practices
- Support campaign setup with smart lists, segmentation, event triggers, and UTM tracking
- Maintain subscription types, email compliance, consent settings, and audience governance
- Collaborate with Content and Creative to support email and landing page updates inside HubSpot
- Proactively identify friction points across Marketing and Sales workflows
- Recommend system enhancements that improve conversion and team efficiency
- Stay informed on HubSpot updates and roll out new features that benefit the organization
- Standardize documentation and maintain an internal knowledge base of processes
- Act in accordance with Teachers of Tomorrow core values
- Perform other duties as needed
Skills
- Bachelors' degree in Marketing or related field required
- 2-5 years of HubSpot administration experience in Marketing Hub and Sales Hub
- Experience supporting both Marketing and Sales functions within the same environment
- Experience in education, membership, certification, or subscription driven organizations is a plus
- Strong proficiency in workflows, pipelines, custom objects, integration management, and reporting
- Familiarity with CRM hygiene best practices and lifecycle management
- Strong analytical and problem solving skills with experience building dashboards and troubleshooting complex issues
- Excellent communication skills with the ability to train teams and translate technical updates into simple direction
- Highly organized, process oriented, and comfortable managing multiple priorities
Benefits
- Medical, Dental, and Vision plans
- Employer paid STD and Basic Life/AD&D
- Voluntary buy up LTD, Life Insurance, Critical Illness, Accident, and additional wellness options
- 401k Plan with Company Safe Harbor Matching
- Flexible PTO Plan
- 12 paid holidays annually
- Personal and Professional Development
Company Overview