Note: The job is a remote job and is open to candidates in USA. Shpapi LLC is a lifestyle eyewear brand focused on premium, community-driven products. The Growth Marketer will own customer acquisition and retention across paid and organic channels by designing campaigns, optimizing funnels, using AI-powered analytics, and scaling effective growth initiatives.
Responsibilities
- Design and execute growth campaigns across Instagram, Meta, and other digital channels
- Build and optimize AI-powered dashboards to track performance data and surface actionable insights
- Use AI tools to test audiences, messaging, and creative at scale to improve conversion rates
- Collaborate with our brand and content team to keep everything aligned
- Leverage AI and automation to identify new opportunities for customer acquisition
- Present data-driven insights and recommendations to the team, then iterate relentlessly
Skills
- 2-3+ years in growth marketing, marketing analytics, or similar roles
- Strong communicator who can work independently and explain ideas clearly
- Deep skills in Google Analytics, ad platforms (Meta, Google Ads, TikTok), AI-powered analytics tools, and spreadsheets
- Comfortable building dashboards and using AI tools to optimize campaigns and forecasting
- Experience with DTC e-commerce, consumer brands, or lifestyle/fashion (or equivalent)
- Analytical mindset: You love data but aren't afraid to test gut instinct
- You thrive in startup environments and enjoy wearing multiple hats
- Bachelor's degree in Marketing, Business, Data Analytics, or equivalent experience
Benefits
- Remote work
- Potential for full-time employment after the 3-month trial period
Company Overview